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Topic
Updated July 13, 2026
Shopify

7,332 Shopify Courses Stores: Stats & Market Data (2026)

7,332 active Shopify stores fall into the Courses segment, with 54 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Arts & Entertainment, Books & Literature. 62% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

62%
Social media
5%
Meta ads
49%
Contact info
Total Stores
7,332
Active Shopify stores
New (30d)
54
Newly added in the last 30 days
Avg. Products
239
Among 6,994 stores with catalog data
Avg. Price
$217
Among 6,918 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

564 282 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

54 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the Shopify average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,143 · 31%
10-49 2,513 · 36%
50-199 1,440 · 21%
200-999 645 · 9%
1k-4.9k 195 · 3%
5k+ 58 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
67% coverage
Arts & Entertainment
10% coverage
Books & Literature
10% coverage
Toys & Games
6% coverage
Apparel & Accessories
3% coverage
Beauty & Cosmetics
3% coverage
Health
2% coverage
Home & Garden
2% coverage
Celebrations & Gifts
2% coverage
Business & Industrial
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 239 because some stores carry much larger inventories. That's smaller than the Shopify average of 409. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,249 · 33%
$25-$49 1,663 · 24%
$50-$99 1,057 · 15%
$100-$199 736 · 11%
$200-$499 679 · 10%
$500+ 534 · 8%
Store currencies
USD 3,427 EUR 1,087 GBP 546 CAD 444 AUD 396 INR 187 MXN 101 ARS 84

Among stores with pricing data, the most common price range is Under $25. The average is higher at $217 because some stores price much higher, pulling it up.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (54%), Facebook (44%), YouTube (24%).

Instagram
54%
Facebook
44%
YouTube
24%
TikTok
14%
Twitter / X
13%
LinkedIn
6%
Pinterest
5%

Social media adoption is strong at 62%, and 5% of stores run Meta ad campaigns. That's 7 percentage points above the Shopify average of 55%.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (10%), Google Ads (4%).

Google Analytics
30%
Google Tag Manager
10%
Google Ads
4%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 25% Debut 9% Horizon 5% Refresh 3% Craft 2% Studio 2% Sense 2% Spotlight 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

692 products $214 avg 8 ads
Education & Courses Home Improvement Courses Upsell, Cross sell & Bundles Klaviyo: Email Marketing & SMS
4,258 products $99 avg 1 ads
Arts & Entertainment Craft Supplies Courses Labeler Product Labels Badges SP Sales Pop up Social Proof
122 products $30 avg 2 ads
Education & Courses Courses PageFly Landing Page Builder Recharge Subscriptions App
44 products $1257 avg 1 ads
Education & Courses Courses
34 products $17 avg 2 ads
Education & Courses Apparel & Accessories Courses Buddha Mega Menu & Navigation Sky Pilot ‑ Digital Downloads
157 products $17 avg 2 ads
Beauty & Cosmetics Beauty Products Cosmetics Afterpay On‑Site Messaging Judge.me Product Reviews App
14 products $100 avg 1 ads
Courses Fitness Equipment Hulk Contact Form Builder
Five in a Row United States
69 products $28 avg 1 ads
Education & Courses Courses Blockify Fraud Filter, Blocker TA Banner Slider, Sales Pop up
77 products $7 avg 3 ads
Education & Courses Courses Google & YouTube Shopify Inbox
31 products $103 avg 8 ads
Health Education & Courses Wellness Courses Bundler ‑ Product Bundles App Klaviyo: Email Marketing & SMS
Rich Dad Store United States
49 products $32 avg 21 ads
Books & Literature Toys & Games Education & Courses Toys Courses Blockify Fraud Filter, Blocker Judge.me Product Reviews App
38 products $79 avg 2 ads
Education & Courses Courses

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FAQ

How many Shopify Courses stores are there?

We currently track 7,332 active Shopify stores in the Courses segment.

Are Shopify Courses stores growing?

Yes. In the last 30 days, 54 new stores were indexed in the Courses segment, showing a 1% monthly growth rate.

What is the average product price in Shopify Courses stores?

Among stores with pricing data, the average listed price is about $217, with the most common pricing band at Under $25.

What apps are most popular for Shopify Courses stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.