191 Shopify Ethical apparel Stores: Stats & Market Data (2026)
191 active Shopify stores fall into the Ethical apparel segment, with 34 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 81% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
34 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 22%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, the 50-199 product range is most common. The average is 293 products per store. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Germany.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $103 because some stores price much higher, pulling it up. That's below the Shopify average of $219.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App.
Marketing & analytics tools
Google Analytics (48%), Google Tag Manager (11%), Google Ads (5%).
Popular themes
The most used are Dawn, Prestige, Horizon.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Judge.me Product Reviews App
Sezzle Widget
Judge.me Product Reviews App
Klaviyo: Email Marketing & SMS
Instafeed ‑ Instagram Feed
Judge.me Product Reviews App
Shopify Inbox
Amp Back in Stock | PreOrder
Hextom: Free Shipping Bar
Klaviyo: Email Marketing & SMS
LayoutHub ‑ Easy Page Builder
PageFly Landing Page Builder
Stamped Reviews & Loyalty
Kiwi Size Chart & Recommender
Microsoft Clarity: AI Insights
Shopify Inbox
Kiwi Size Chart & Recommender
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Start Free TrialFAQ
How many Shopify Ethical apparel stores are there?
We currently track 191 active Shopify stores in the Ethical apparel segment.
Are Shopify Ethical apparel stores growing?
Yes. In the last 30 days, 34 new stores were indexed in the Ethical apparel segment, showing a 18% monthly growth rate.
What is the average product price in Shopify Ethical apparel stores?
Among stores with pricing data, the average listed price is about $103, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Ethical apparel stores?
The top apps are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (78%), Facebook (54%), TikTok (18%).
Social media engagement is exceptionally high: 81% of stores maintain social profiles and 9% run Meta ads. That's 22 percentage points above the Shopify average of 59%.