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Topic
Updated June 8, 2026
Shopify

156 Shopify Everyday goods Stores: Stats & Market Data (2026)

156 active Shopify stores fall into the Everyday goods segment, with 99 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are General Merchandise, Home & Garden, Beauty & Cosmetics. 34% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

34%
Social media
4%
Meta ads
56%
Contact info
Total Stores
156
Active Shopify stores
New (30d)
99
Newly added in the last 30 days
Avg. Products
753
Among 155 stores with catalog data
Avg. Price
$374
Among 156 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

133 66 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

99 new stores were added in the past 30 days — 63% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 1%
10-49 43 · 28%
50-199 65 · 42%
200-999 33 · 21%
1k-4.9k 5 · 3%
5k+ 7 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

General Merchandise
81% coverage
Home & Garden
22% coverage
Beauty & Cosmetics
7% coverage
Apparel & Accessories
6% coverage
Electronics
3% coverage
Food & Beverages
3% coverage
Celebrations & Gifts
2% coverage
Health
2% coverage
Toys & Games
1% coverage
Baby & Kids
1% coverage
Hardware
1% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 753 products per store. That's larger than the Shopify average of 438. The strongest country concentrations are United States, India, Colombia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 68 · 44%
$25-$49 54 · 35%
$50-$99 20 · 13%
$100-$199 8 · 5%
$200-$499 4 · 3%
$500+ 2 · 1%
Store currencies
USD 58 EUR 12 INR 11 GBP 10 COP 9 PKR 7 AUD 6 BRL 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $374 because some stores price much higher, pulling it up. That's above the Shopify average of $219.

Popular apps

The most popular are Releasit COD Form & Upsells, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (31%), Facebook (19%), TikTok (13%).

Instagram
31%
Facebook
19%
TikTok
13%
YouTube
10%
Pinterest
4%
Twitter / X
4%
LinkedIn
1%

About 34% of stores maintain social media profiles and 4% run Meta ads — moderate marketing investment overall. That's 25 percentage points below the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (19%), TikTok Pixel (7%), Facebook Pixel (5%).

Google Analytics
19%
TikTok Pixel
7%
Facebook Pixel
5%
Google Tag Manager
4%
Google Ads
3%

Popular themes

The most used are Dawn, Horizon, Olivia.

Dawn 23% Horizon 12% Olivia 3% Craft 3% Dawn 1K Por Dia Latam 3% Shrine Pro 3% Warehouse 3% Kalles 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

65 products $34 avg
General Merchandise gift shop variety store
Good Things Store United States
285 products $60 avg
Home & Garden Beauty & Cosmetics ethical homeware
Shirt Shack A United States
1,130 products $3 avg
General Merchandise everyday goods variety store Infinite Product Options Seal Subscriptions App
52 products $112 avg
Home & Garden General Merchandise home decor gifts
Shop Legend United States
203 products $55 avg
General Merchandise shopping variety store Powerful Contact Form Builder Shopify Inbox
58 products $12 avg
General Merchandise variety store everyday goods
CartHub Guyana
444 products $13 avg
Food & Beverages Beauty & Cosmetics Apparel & Accessories general merchandise variety store Shopify Inbox
36 products $40 avg
General Merchandise gifts accessories UpPromote Affiliate Marketing Shopify Inbox
725 products $33 avg
Home & Garden General Merchandise home decor kitchen accessories MLV Auto Currency Switcher Kiwi Size Chart & Recommender
Premier Ravensdale United Kingdom
4,219 products $4 avg
General Merchandise convenience store variety store Klaviyo: Email Marketing & SMS TrustedSite ‑ Trust Badges
ahorra Colombia
57 products $31695 avg
General Merchandise general store variety products Releasit COD Form & Upsells
368 products $18 avg
General Merchandise variety store gifts and essentials Judge.me Product Reviews App

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FAQ

How many Shopify Everyday goods stores are there?

We currently track 156 active Shopify stores in the Everyday goods segment.

Are Shopify Everyday goods stores growing?

Yes. In the last 30 days, 99 new stores were indexed in the Everyday goods segment, showing a 63% monthly growth rate.

What is the average product price in Shopify Everyday goods stores?

Among stores with pricing data, the average listed price is about $374, with the most common pricing band at Under $25.

What apps are most popular for Shopify Everyday goods stores?

The top apps are Releasit COD Form & Upsells, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.