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Shopify topic analytics
Topic
Updated May 4, 2026
Shopify

232 Shopify Eyeshadow Stores: Stats & Market Data (2026)

232 active Shopify stores fall into the Eyeshadow segment, with 25 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Health. 63% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

63%
Social media
12%
Meta ads
55%
Contact info
Total Stores
232
Active Shopify stores
New (30d)
25
Newly added in the last 30 days
Avg. Products
194
Among 232 stores with catalog data
Avg. Price
$106
Among 230 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

20 10 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

25 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Shopify average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 35 · 15%
10-49 89 · 38%
50-199 72 · 31%
200-999 28 · 12%
1k-4.9k 6 · 3%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
99% coverage
Apparel & Accessories
3% coverage
Health
1% coverage
Home & Garden 1 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 194 because some stores carry much larger inventories. That's smaller than the Shopify average of 436. The strongest country concentrations are United States, India, Pakistan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 161 · 70%
$25-$49 48 · 21%
$50-$99 10 · 4%
$100-$199 8 · 3%
$200-$499 2 · 1%
$500+ 1 · 0%
Store currencies
USD 149 EUR 15 GBP 14 PKR 10 MXN 8 INR 7 AED 3 AUD 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $106 because some stores price much higher, pulling it up. That's below the Shopify average of $216.

Popular apps

The most popular are Privy ‑ Email, SMS & Pop Ups, Klaviyo: Email Marketing & SMS, Loox ‑ Visual Product Reviews.

Social media platforms

Instagram (61%), Facebook (43%), TikTok (22%).

Instagram
61%
Facebook
43%
TikTok
22%
YouTube
17%
Twitter / X
9%
Pinterest
8%
LinkedIn
3%

Social media adoption is strong at 63%, and 12% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (7%), Google Ads (5%).

Google Analytics
22%
Google Tag Manager
7%
Google Ads
5%
Facebook Pixel
2%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Debut, Shrine Pro.

Dawn 21% Debut 6% Shrine Pro 6% Horizon 4% Prestige 4% Blockshop 3% Ella 3% Sense 3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

732 products $8 avg 48 ads
Beauty & Cosmetics eyelash growth oil eyeshadow
211 products $9 avg 9 ads
Beauty & Cosmetics lip gloss foundation TrustedSite ‑ Trust Badges Hextom: Upsell Sales Boost
612 products $4 avg 1 ads
Beauty & Cosmetics makeup kit eyeshadow
345 products $16 avg 4 ads
Beauty & Cosmetics blush concealer
15 products $42 avg
Beauty & Cosmetics beauty cosmetics
Yuxox United States
77 products $33 avg 670 ads
Beauty & Cosmetics eyeshadow cosmetics
41 products $32 avg
Beauty & Cosmetics eyelashes eyeshadow Printful: Print on Demand
329 products $52 avg
Beauty & Cosmetics eyeshadow lip liner Loox ‑ Visual Product Reviews Conversion Bear Trust Badges
MillykCosmetics United States
36 products $18 avg
Beauty & Cosmetics cosmetics makeup store Omnisend Email Marketing & SMS Privy ‑ Email, SMS & Pop Ups
80 products $45 avg
Beauty & Cosmetics makeup cosmetics UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
153 products $19 avg
Beauty & Cosmetics cosmetics makeup products Hextom: Free Shipping Bar Lucky Orange Heatmaps & Replay
34 products $13 avg
Beauty & Cosmetics cosmetic beauty TrustedSite ‑ Trust Badges Privy ‑ Email, SMS & Pop Ups

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FAQ

How many Shopify Eyeshadow stores are there?

We currently track 232 active Shopify stores in the Eyeshadow segment.

Are Shopify Eyeshadow stores growing?

Yes. In the last 30 days, 25 new stores were indexed in the Eyeshadow segment, showing a 11% monthly growth rate.

What is the average product price in Shopify Eyeshadow stores?

Among stores with pricing data, the average listed price is about $106, with the most common pricing band at Under $25.

What apps are most popular for Shopify Eyeshadow stores?

The top apps are Privy ‑ Email, SMS & Pop Ups, Klaviyo: Email Marketing & SMS, Loox ‑ Visual Product Reviews. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.