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Topic
Updated Apr 27, 2026
Shopify

2,500 Shopify Headwear Stores: Stats & Market Data (2026)

2,500 active Shopify stores fall into the Headwear segment, with 302 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Arts & Entertainment, Celebrations & Gifts. 64% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

64%
Social media
6%
Meta ads
39%
Contact info
Total Stores
2,500
Active Shopify stores
New (30d)
302
Newly added in the last 30 days
Avg. Products
227
Among 2,479 stores with catalog data
Avg. Price
$66
Among 2,474 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

298 149 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

302 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 570 · 23%
10-49 916 · 37%
50-199 587 · 24%
200-999 307 · 12%
1k-4.9k 83 · 3%
5k+ 16 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
98% coverage
Arts & Entertainment
1% coverage
Celebrations & Gifts
1% coverage
Home & Garden
1% coverage
Beauty & Cosmetics 10 Sporting Goods 9 Toys & Games 5 Baby & Kids 4 Electronics 4 Jewelry & Watches 4 Animals & Pet Supplies 3

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 227 because some stores carry much larger inventories. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 514 · 21%
$25-$49 1,213 · 49%
$50-$99 481 · 19%
$100-$199 149 · 6%
$200-$499 91 · 4%
$500+ 26 · 1%
Store currencies
USD 1,587 EUR 200 GBP 143 AUD 128 CAD 104 MXN 64 JPY 21 INR 20

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $66 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing.

Social media platforms

Instagram (60%), Facebook (37%), TikTok (19%).

Instagram
60%
Facebook
37%
TikTok
19%
YouTube
12%
Twitter / X
10%
Pinterest
4%
LinkedIn
1%

Social media adoption is strong at 64%, and 6% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (21%), Google Tag Manager (6%), Google Ads (2%).

Google Analytics
21%
Google Tag Manager
6%
Google Ads
2%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 27% Debut 7% Horizon 6% Spotlight 5% Prestige 2% Impulse 2% Refresh 2% Craft 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

DreamStyle Colombia
13 products $15 avg 1 ads
Apparel & Accessories cap hat Pop Convert ‑ Pop Ups, Banners Stamped Reviews & Loyalty
199 products $90 avg 2 ads
Apparel & Accessories headwear clothing accessories Hextom: Upsell Sales Boost Weglot: AI & Human Translate
457 products $38 avg 8 ads
Apparel & Accessories clothing merchandise
213 products $30 avg 2 ads
Apparel & Accessories aviation clothing military apparel Hextom: Free Shipping Bar Loox ‑ Product Reviews App
95 products $6 avg 18 ads
Apparel & Accessories caps hats
153 products $16 avg 1 ads
Apparel & Accessories clothing store t-shirts
Salsalatina.co United States
131 products $18 avg 1 ads
Apparel & Accessories hats fashion accessories Privy ‑ Email, SMS & Pop Ups
277 products $25 avg 1 ads
Apparel & Accessories urban fashion headwear
44 products $101 avg 9 ads
Apparel & Accessories beanies winter hats Hextom: Countdown Timer Bar
Oro Unido United States
38 products $28 avg 1 ads
Apparel & Accessories hats headwear
306 products $102 avg 2 ads
Apparel & Accessories hats fashion accessories
10 products $35 avg 3 ads
Hardware outdoor gear sit pad Loox ‑ Product Reviews App

Want the full dataset?

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FAQ

How many Shopify Headwear stores are there?

We currently track 2,500 active Shopify stores in the Headwear segment.

Are Shopify Headwear stores growing?

Yes. In the last 30 days, 302 new stores were indexed in the Headwear segment, showing a 12% monthly growth rate.

What is the average product price in Shopify Headwear stores?

Among stores with pricing data, the average listed price is about $66, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Headwear stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.