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Topic
Updated Apr 6, 2026
Shopify

521 Shopify Makeup accessories Stores: Stats & Market Data (2026)

521 active Shopify stores fall into the Makeup accessories segment, with 51 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Celebrations & Gifts. 59% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.

59%
Social media
8%
Meta ads
48%
Contact info
Total Stores
521
Active Shopify stores
New (30d)
51
Newly added in the last 30 days
Avg. Products
206
Among 515 stores with catalog data
Avg. Price
$31
Among 513 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

45 22 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

51 new stores were added in the past 30 days (10% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 139 · 27%
10-49 225 · 44%
50-199 103 · 20%
200-999 30 · 6%
1k-4.9k 13 · 3%
5k+ 5 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
99% coverage
Apparel & Accessories
2% coverage
Celebrations & Gifts
1% coverage
Home & Garden
1% coverage
Jewelry & Watches
1% coverage
Electronics 2 Health 2 Arts & Entertainment 1 Travel 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 206 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 322 · 63%
$25-$49 137 · 27%
$50-$99 40 · 8%
$100-$199 10 · 2%
$200-$499 2 · 0%
$500+ 2 · 0%
Store currencies
USD 255 EUR 66 GBP 47 AUD 24 CAD 18 INR 12 COP 10 PKR 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $31 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Loox: Product Reviews App & AI, Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing.

Social media platforms

Instagram (56%), Facebook (35%), TikTok (21%).

Instagram
56%
Facebook
35%
TikTok
21%
YouTube
13%
Twitter / X
8%
Pinterest
6%
LinkedIn
0%

Social media adoption is strong at 59%, and 8% of stores run Meta ad campaigns. That's 7 percentage points below the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (6%), Facebook Pixel (3%).

Google Analytics
22%
Google Tag Manager
6%
Facebook Pixel
3%
Google Ads
2%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Debut, Sense.

Dawn 24% Debut 8% Sense 6% Shrine Pro 5% Horizon 4% Refresh 2% Impulse 2% Brooklyn 1%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

757 products $10 avg 1 ads
Beauty & Cosmetics luxury cosmetics beauty products
50 products $4 avg 3 ads
Beauty & Cosmetics cosmetics beauty products
Mindful Molecules United States
74 products $19 avg 6 ads
Beauty & Cosmetics beauty products cosmetics store Seal Subscriptions App
25 products $17 avg 1 ads
Beauty & Cosmetics cosmetics store beauty products
American Express Philippines
2,060 products $19 avg
Beauty & Cosmetics cosmetics beauty products AfterShip Product Reviews
45 products $6 avg
Beauty & Cosmetics cosmetics beauty products AfterShip Email Marketing,SMS Wyllo
97 products $6 avg 31 ads
Beauty & Cosmetics cosmetics store beauty products
1,650 products $18 avg
Beauty & Cosmetics beauty products cosmetics shop
12 products $4 avg
Beauty & Cosmetics beauty store cosmetics online
117 products $19 avg
Beauty & Cosmetics makeup accessories skincare
dev United States
77 products
Beauty & Cosmetics cosmetics store beauty products
7 products $44 avg 3 ads
Beauty & Cosmetics beauty tools makeup accessories UpPromote Affiliate Marketing Seal Subscriptions App

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FAQ

How many Shopify Makeup accessories stores are there?

We currently track 521 active Shopify stores in the Makeup accessories segment.

Are Shopify Makeup accessories stores growing?

Yes. In the last 30 days, 51 new stores were indexed in the Makeup accessories segment, showing a 10% monthly growth rate.

What is the average product price in Shopify Makeup accessories stores?

Among stores with pricing data, the average listed price is about $31, with the most common pricing band at Under $25.

What apps are most popular for Shopify Makeup accessories stores?

The top apps are Loox: Product Reviews App & AI, Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.