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Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

854 Shopify Matcha Stores: Stats & Market Data (2026)

854 active Shopify stores fall into the Matcha segment, with 91 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Food & Beverages, Home & Garden, Arts & Entertainment. 77% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.

77%
Social media
8%
Meta ads
48%
Contact info
Total Stores
854
Active Shopify stores
New (30d)
91
Newly added in the last 30 days
Avg. Products
56
Among 850 stores with catalog data
Avg. Price
$41
Among 841 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

90 45 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

91 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 302 · 36%
10-49 355 · 42%
50-199 144 · 17%
200-999 46 · 5%
1k-4.9k 2 · 0%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
93% coverage
Home & Garden
4% coverage
Arts & Entertainment
3% coverage
Apparel & Accessories
2% coverage
Celebrations & Gifts
2% coverage
Health
1% coverage
Beauty & Cosmetics
1% coverage
Books & Literature 2 Education & Courses 2 Toys & Games 1 Vehicles & Parts 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 56 because some stores carry much larger inventories. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, Australia, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 246 · 29%
$25-$49 406 · 48%
$50-$99 154 · 18%
$100-$199 29 · 3%
$200-$499 6 · 1%
Store currencies
USD 246 EUR 186 JPY 58 CAD 56 AUD 53 GBP 39 CHF 24 AED 15

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $41 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Seal Subscriptions App, Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (76%), Facebook (39%), TikTok (32%).

Instagram
76%
Facebook
39%
TikTok
32%
YouTube
14%
Pinterest
7%
Twitter / X
7%
LinkedIn
2%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 8% run Meta ads. That's 16 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (40%), Google Tag Manager (11%), Google Ads (4%).

Google Analytics
40%
Google Tag Manager
11%
Google Ads
4%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Craft, Debut.

Dawn 23% Craft 4% Debut 3% Horizon 3% Refresh 3% Taste 3% Sense 3% Prestige 3%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

95 products $25 avg 2 ads
Food & Beverages artisan coffee ground coffee Rebuy Personalization Engine
19 products $71 avg 1 ads
Food & Beverages matcha ceremonial grade
19 products $329 avg 2 ads
Food & Beverages green tea matcha
7 products $45 avg 2 ads
Food & Beverages matcha ceremonial grade UpPromote Affiliate Marketing Loox ‑ Product Reviews App
29 products $82 avg 1 ads
Food & Beverages matcha japanese tea
28 products $48 avg 3 ads
Food & Beverages matcha green tea UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
225 products $12 avg 19 ads
Food & Beverages coffee beans coffee machine Proof Bear ‑ Sales Popup
27 products $29 avg 1 ads
Food & Beverages matcha specialty tea
17 products $71 avg 1 ads
Food & Beverages matcha tea
44 products $14 avg 5 ads
Food & Beverages superfoods organic
Kyos Matcha United Kingdom
5 products $25 avg 19 ads
Food & Beverages matcha tea Avada Boost Sales Trust Badges Seal Subscriptions App
28 products $6 avg 1 ads
Health matcha moringa

Want the full dataset?

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FAQ

How many Shopify Matcha stores are there?

We currently track 854 active Shopify stores in the Matcha segment.

Are Shopify Matcha stores growing?

Yes. In the last 30 days, 91 new stores were indexed in the Matcha segment, showing a 11% monthly growth rate.

What is the average product price in Shopify Matcha stores?

Among stores with pricing data, the average listed price is about $41, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Matcha stores?

The top apps are Seal Subscriptions App, Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.