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Shopify topic analytics
Topic
Updated Apr 6, 2026
Shopify

173 Shopify Personal care products Stores: Stats & Market Data (2026)

173 active Shopify stores fall into the Personal care products segment, with 13 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 55% maintain social media profiles — Facebook leads — and 21% run Meta ad campaigns.

55%
Social media
21%
Meta ads
53%
Contact info
Total Stores
173
Active Shopify stores
New (30d)
13
Newly added in the last 30 days
Avg. Products
277
Among 171 stores with catalog data
Avg. Price
$49
Among 172 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

13 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 36 · 21%
10-49 74 · 43%
50-199 40 · 23%
200-999 16 · 9%
1k-4.9k 2 · 1%
5k+ 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
74% coverage
Health
29% coverage
Home & Garden
21% coverage
Electronics
8% coverage
Food & Beverages
5% coverage
Adult
3% coverage
Apparel & Accessories
2% coverage
Toys & Games
2% coverage
Baby & Kids
1% coverage
Celebrations & Gifts
1% coverage
Hardware
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 277 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, India, Pakistan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 85 · 49%
$25-$49 61 · 35%
$50-$99 19 · 11%
$100-$199 4 · 2%
$200-$499 1 · 1%
$500+ 2 · 1%
Store currencies
USD 63 INR 18 PYG 14 PKR 12 MXN 11 CAD 7 GBP 7 COP 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $49 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Facebook (45%), Instagram (43%), TikTok (13%).

Facebook
45%
Instagram
43%
TikTok
13%
YouTube
10%
Twitter / X
10%
LinkedIn
5%
Pinterest
2%

Social media adoption is strong at 55%, and 21% of stores run Meta ad campaigns. That's 10 percentage points below the Shopify average of 65%.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (9%), Facebook Pixel (9%).

Google Analytics
26%
Google Tag Manager
9%
Facebook Pixel
9%
Google Ads
5%
TikTok Pixel
3%
Pinterest Pixel
1%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 25% Horizon 8% Debut 6% Shrine Pro 6% Refresh 4% Sense 3% Shrine Pro Con Esteroides 2% Brooklyn 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

HermexPy Paraguay
8 products $26 avg 45 ads
Beauty & Cosmetics Health personal care products beauty items
Py - 01 Paraguay
9 products $27 avg 8 ads
Health Beauty & Cosmetics personal care products health and wellness
14 products $25 avg 10 ads
Beauty & Cosmetics Health Electronics personal care products beauty and wellness
804 Mall Pakistan
316 products $6 avg 1 ads
Beauty & Cosmetics Home & Garden cosmetics store kitchen appliances
11 products $34 avg 15 ads
Beauty & Cosmetics Health personal care products beauty tools
11 products $39 avg 1 ads
Beauty & Cosmetics natural hair oil personal care products
31 products $29 avg 24 ads
Health Home & Garden Hardware personal care products home improvement tools
124 products $33 avg 1 ads
Beauty & Cosmetics men's grooming beard care Printful: Print on Demand
421 products $6 avg
Beauty & Cosmetics health and beauty store massage and skincare
33 products $6 avg
Beauty & Cosmetics personal care products acne solutions
Express Chems United Kingdom
33 products $26 avg
Beauty & Cosmetics personal care products hand sanitisers
23 products $53 avg
Health wellness supplements personal care products

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FAQ

How many Shopify Personal care products stores are there?

We currently track 173 active Shopify stores in the Personal care products segment.

Are Shopify Personal care products stores growing?

Yes. In the last 30 days, 13 new stores were indexed in the Personal care products segment, showing a 8% monthly growth rate.

What is the average product price in Shopify Personal care products stores?

Among stores with pricing data, the average listed price is about $49, with the most common pricing band at Under $25.

What apps are most popular for Shopify Personal care products stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.