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Topic
Updated June 8, 2026
Shopify

185 Shopify Philippines Stores: Stats & Market Data (2026)

185 active Shopify stores fall into the Philippines segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Apparel & Accessories, Home & Garden. 80% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

80%
Social media
6%
Meta ads
65%
Contact info
Total Stores
185
Active Shopify stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
382
Among 181 stores with catalog data
Avg. Price
$81
Among 179 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15 7 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

9 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 19 · 10%
10-49 52 · 29%
50-199 50 · 28%
200-999 41 · 23%
1k-4.9k 17 · 9%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
26% coverage
Apparel & Accessories
19% coverage
Home & Garden
11% coverage
Arts & Entertainment
8% coverage
Beauty & Cosmetics
8% coverage
Electronics
7% coverage
Celebrations & Gifts
5% coverage
Health
4% coverage
Books & Literature
3% coverage
Furniture
2% coverage
Baby & Kids
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 382 because some stores carry much larger inventories. That's smaller than the Shopify average of 437. The strongest country concentrations are Philippines, United States, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 96 · 54%
$25-$49 26 · 15%
$50-$99 30 · 17%
$100-$199 7 · 4%
$200-$499 12 · 7%
$500+ 8 · 4%
Store currencies
PHP 163 USD 11 EUR 6 AUD 3 CAD 1 GBP 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $81 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (72%), Facebook (69%), TikTok (32%).

Instagram
72%
Facebook
69%
TikTok
32%
YouTube
17%
Twitter / X
10%
Pinterest
4%
LinkedIn
2%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 6% run Meta ads. That's 21 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (41%), Google Tag Manager (8%), Facebook Pixel (4%).

Google Analytics
41%
Google Tag Manager
8%
Facebook Pixel
4%
Google Ads
3%
Pinterest Pixel
1%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Debut, Ella.

Dawn 18% Debut 5% Ella 4% Impulse 4% Refresh 4% Crave 3% Brooklyn 3% Horizon 3%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

358 products $63 avg 2 ads
Apparel & Accessories clothing fashion
1,844 products $25 avg
Furniture home furniture bed mattress Hulk Contact Form Builder Shopify Inbox
acrephils Philippines
128 products $17 avg
Books & Literature online bookstore philippines Shopify Inbox
94 products $33 avg
Home & Garden home decor kitchen SP Sales Pop up Social Proof
1,592 products $25 avg
Home & Garden led lighting indoor outdoor lighting O: Chat buttons & Contact Form Klaviyo: Email Marketing & SMS
22 products $18 avg
Food & Beverages salt food store
19 products $23 avg
Food & Beverages cooking kitchen Klaviyo: Email Marketing & SMS
2,312 products $46 avg
Arts & Entertainment vinyl records lps Minmaxify Order Limits
7 products $6 avg
Beauty & Cosmetics beauty skincare
138 products $34 avg
67 products $488 avg 9 ads
Sporting Goods garmin gps-watches Microsoft Clarity: AI Insights PageFly Landing Page Builder
165 products $20 avg
Apparel & Accessories summer clothing philippines

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FAQ

How many Shopify Philippines stores are there?

We currently track 185 active Shopify stores in the Philippines segment.

Are Shopify Philippines stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Philippines segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Philippines stores?

Among stores with pricing data, the average listed price is about $81, with the most common pricing band at Under $25.

What apps are most popular for Shopify Philippines stores?

The top apps are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.