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Shopify topic analytics
Topic
Updated June 8, 2026
Shopify

694 Shopify Special occasions Stores: Stats & Market Data (2026)

694 active Shopify stores fall into the Special occasions segment, with 28 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Home & Garden. 70% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

70%
Social media
5%
Meta ads
58%
Contact info
Total Stores
694
Active Shopify stores
New (30d)
28
Newly added in the last 30 days
Avg. Products
380
Among 673 stores with catalog data
Avg. Price
$86
Among 668 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

64 32 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

28 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 89 · 13%
10-49 201 · 30%
50-199 213 · 32%
200-999 114 · 17%
1k-4.9k 48 · 7%
5k+ 8 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
82% coverage
Apparel & Accessories
8% coverage
Home & Garden
5% coverage
Arts & Entertainment
3% coverage
Jewelry & Watches
2% coverage
Food & Beverages
2% coverage
Baby & Kids
1% coverage
Adult 2 Wedding 2 Electronics 1 General Merchandise 1

Among stores with catalog data, the 50-199 product range is most common. The average is 380 products per store. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 210 · 31%
$25-$49 175 · 26%
$50-$99 146 · 22%
$100-$199 87 · 13%
$200-$499 37 · 6%
$500+ 13 · 2%
Store currencies
USD 308 EUR 98 GBP 73 AUD 50 CAD 30 INR 24 NZD 12 TRY 11

Among stores with pricing data, the most common price range is Under $25. The average is higher at $86 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (65%), Facebook (50%), TikTok (18%).

Instagram
65%
Facebook
50%
TikTok
18%
Pinterest
10%
YouTube
10%
Twitter / X
6%
LinkedIn
4%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 5% run Meta ads. That's 11 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (37%), Google Tag Manager (11%), Google Ads (4%).

Google Analytics
37%
Google Tag Manager
11%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 26% Debut 7% Horizon 4% Craft 4% Studio 3% Prestige 2% Sense 2% Impulse 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

AWARE BARCELONA United States
84 products $231 avg 4 ads
Apparel & Accessories fashion special occasions Blockify Fraud Filter, Blocker Hulk Contact Us Form
28 products $8 avg 14 ads
Celebrations & Gifts personalized gifts custom gifts Fly Bundles Quantity Breaks Reelfy‑ Shoppable Videos Reels
131 products $39 avg 4 ads
Celebrations & Gifts personalized gifts custom gifts Pandectes GDPR Compliance Klaviyo: Email Marketing & SMS
86 products $74 avg 5 ads
Celebrations & Gifts flower delivery gifts Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
37 products $47 avg 206 ads
Celebrations & Gifts unique gifts special occasions Image Variant Automator Klaviyo: Email Marketing & SMS
Origins United States
50 products $78 avg 1 ads
Celebrations & Gifts gift shop chocolates UpPromote Affiliate Marketing Judge.me Product Reviews App
15 products $219 avg
Food & Beverages Celebrations & Gifts wine and food packages gift cards Infinite Product Options
Olamati United States
426 products $20 avg
Celebrations & Gifts custom gifts home decor Hextom: Free Shipping Bar Judge.me Product Reviews App
75 products $3 avg
Food & Beverages cakes desserts Avis Product Options, Variants TA Banner Slider, Sales Pop up
45 products $36 avg
Celebrations & Gifts gift shop special occasions FBP: Fast Bundle & Upsell App
1,137 products $810 avg
Apparel & Accessories evening wear special occasions Essential Announcement Bar Shopify Inbox
66 products $102 avg
Celebrations & Gifts gift baskets food gift baskets

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FAQ

How many Shopify Special occasions stores are there?

We currently track 694 active Shopify stores in the Special occasions segment.

Are Shopify Special occasions stores growing?

Yes. In the last 30 days, 28 new stores were indexed in the Special occasions segment, showing a 4% monthly growth rate.

What is the average product price in Shopify Special occasions stores?

Among stores with pricing data, the average listed price is about $86, with the most common pricing band at Under $25.

What apps are most popular for Shopify Special occasions stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.