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Shopify topic analytics
Topic
Updated May 4, 2026
Shopify

695 Shopify Special occasions Stores: Stats & Market Data (2026)

695 active Shopify stores fall into the Special occasions segment, with 82 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Home & Garden. 67% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

67%
Social media
6%
Meta ads
55%
Contact info
Total Stores
695
Active Shopify stores
New (30d)
82
Newly added in the last 30 days
Avg. Products
357
Among 670 stores with catalog data
Avg. Price
$85
Among 666 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

67 33 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

82 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Shopify average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 98 · 15%
10-49 207 · 31%
50-199 212 · 32%
200-999 103 · 15%
1k-4.9k 42 · 6%
5k+ 8 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
82% coverage
Apparel & Accessories
8% coverage
Home & Garden
5% coverage
Arts & Entertainment
3% coverage
Jewelry & Watches
2% coverage
Food & Beverages
2% coverage
Baby & Kids
1% coverage
Adult 2 Wedding 2 Electronics 1 Office Supplies 1

Among stores with catalog data, the 50-199 product range is most common. The average is 357 products per store. That's smaller than the Shopify average of 437. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 207 · 31%
$25-$49 182 · 27%
$50-$99 148 · 22%
$100-$199 80 · 12%
$200-$499 35 · 5%
$500+ 14 · 2%
Store currencies
USD 309 EUR 102 GBP 70 AUD 47 CAD 32 INR 23 NZD 12 TRY 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $85 because some stores price much higher, pulling it up. That's below the Shopify average of $216.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox ‑ Visual Product Reviews, Infinite Product Options.

Social media platforms

Instagram (62%), Facebook (49%), TikTok (18%).

Instagram
62%
Facebook
49%
TikTok
18%
Pinterest
10%
YouTube
10%
Twitter / X
6%
LinkedIn
4%

Social media adoption is strong at 67%, and 6% of stores run Meta ad campaigns. That's 9 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (34%), Google Tag Manager (10%), Google Ads (4%).

Google Analytics
34%
Google Tag Manager
10%
Google Ads
4%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Craft.

Dawn 27% Debut 6% Craft 4% Horizon 3% Studio 3% Sense 3% Prestige 2% Minimal 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

169 products $47 avg 2 ads
Celebrations & Gifts personalized gifts gift boxes
100 products $88 avg 1 ads
Celebrations & Gifts gift boxes curated gifts Infinite Product Options
37 products $83 avg 1 ads
Arts & Entertainment flower shop florist
25 products $8 avg 7 ads
Celebrations & Gifts personalized gifts custom gifts Shiprocket: eCommerce Shipping
29 products $6 avg 9 ads
Celebrations & Gifts personalized gifts custom gifts Loox ‑ Visual Product Reviews
24 products $87 avg 3 ads
Celebrations & Gifts event store gifts and party supplies
130 products $77 avg 2 ads
Celebrations & Gifts gift store personalized gifts Loox ‑ Visual Product Reviews
342 products $21 avg
Celebrations & Gifts personalized gifts custom name gifts Pop Convert ‑ Pop Ups, Banners
68 products $21 avg
Celebrations & Gifts gift store special occasions
86 products $80 avg
117 products $84 avg
Celebrations & Gifts flower shop flower delivery
199 products $236 avg
Apparel & Accessories dresses party wear Weglot: AI & Human Translate

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FAQ

How many Shopify Special occasions stores are there?

We currently track 695 active Shopify stores in the Special occasions segment.

Are Shopify Special occasions stores growing?

Yes. In the last 30 days, 82 new stores were indexed in the Special occasions segment, showing a 12% monthly growth rate.

What is the average product price in Shopify Special occasions stores?

Among stores with pricing data, the average listed price is about $85, with the most common pricing band at Under $25.

What apps are most popular for Shopify Special occasions stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox ‑ Visual Product Reviews, Infinite Product Options. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.