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Wix topic analytics
Topic
Updated May 18, 2026
Wix

181 Wix Best sellers Stores: Stats & Market Data (2026)

181 active Wix stores fall into the Best sellers segment, with 62 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Home & Garden. 64% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

64%
Social media
2%
Meta ads
64%
Contact info
Total Stores
181
Active Wix stores
New (30d)
62
Newly added in the last 30 days
Avg. Products
35
Among 181 stores with catalog data
Avg. Price
$96
Among 87 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

38 19 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

62 new stores were added in the past 30 days — 34% of the total, making this one of the fastest-growing areas on the platform. This is above the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 39 · 22%
10-49 107 · 59%
50-199 32 · 18%
200-999 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
30% coverage
Beauty & Cosmetics
16% coverage
Home & Garden
14% coverage
Arts & Entertainment
8% coverage
Electronics
8% coverage
Food & Beverages
8% coverage
Books & Literature
7% coverage
Jewelry & Watches
5% coverage
Health
4% coverage
Toys & Games
3% coverage
General Merchandise
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 35 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 29 · 33%
$25-$49 22 · 25%
$50-$99 16 · 18%
$100-$199 11 · 13%
$200-$499 8 · 9%
$500+ 1 · 1%
Store currencies
USD 84 GBP 27 EUR 13 INR 12 CAD 8 AUD 5 BRL 4 MYR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $96 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (48%), Facebook (37%), TikTok (14%).

Instagram
48%
Facebook
37%
TikTok
14%
Pinterest
13%
YouTube
12%
LinkedIn
8%
Twitter / X
8%

Social media adoption is strong at 64%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (2%), Facebook Pixel (1%).

Google Analytics
4%
Google Tag Manager
2%
Facebook Pixel
1%
Google Ads
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

6 products $27 avg 5 ads
Beauty & Cosmetics hair lotion hair accessories
HOME | WOUD United Arab Emirates
17 products $69 avg
Home & Garden home products best sellers
7 products $16 avg
Books & Literature children's books storytelling
70 products $34 avg
Beauty & Cosmetics beauty skincare
11 products $25 avg
Beauty & Cosmetics face mist eye serum
35 products $10 avg
Beauty & Cosmetics perfume oils scented creams
10 products $122 avg
Apparel & Accessories new arrivals best sellers
35 products $44 avg
Apparel & Accessories sportswear fitness apparel
67 products $10 avg
Home & Garden candles wax melts
25 products $26 avg
Books & Literature academic publications research journals
35 products $30 avg
Apparel & Accessories Home & Garden best sellers limited edition
91 products $83 avg
Arts & Entertainment oracle cards ocean-themed

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FAQ

How many Wix Best sellers stores are there?

We currently track 181 active Wix stores in the Best sellers segment.

Are Wix Best sellers stores growing?

Yes. In the last 30 days, 62 new stores were indexed in the Best sellers segment, showing a 34% monthly growth rate.

What is the average product price in Wix Best sellers stores?

Among stores with pricing data, the average listed price is about $96, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.