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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

154 Wix Best sellers Stores: Stats & Market Data (2026)

154 active Wix stores fall into the Best sellers segment, with 36 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Home & Garden. 73% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

73%
Social media
3%
Meta ads
71%
Contact info
Total Stores
154
Active Wix stores
New (30d)
36
Newly added in the last 30 days
Avg. Products
33
Among 154 stores with catalog data
Avg. Price
$102
Among 69 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

35 17 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

36 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is above the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 42 · 27%
10-49 86 · 56%
50-199 23 · 15%
200-999 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
28% coverage
Beauty & Cosmetics
18% coverage
Home & Garden
14% coverage
Arts & Entertainment
10% coverage
Food & Beverages
9% coverage
Books & Literature
8% coverage
Electronics
8% coverage
Health
4% coverage
Toys & Games
3% coverage
Jewelry & Watches
3% coverage
Celebrations & Gifts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 33 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 25 · 36%
$25-$49 18 · 26%
$50-$99 11 · 16%
$100-$199 7 · 10%
$200-$499 7 · 10%
$500+ 1 · 1%
Store currencies
USD 72 GBP 20 EUR 12 INR 11 CAD 7 AUD 5 AED 2 BRL 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $102 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (58%), Facebook (42%), TikTok (17%).

Instagram
58%
Facebook
42%
TikTok
17%
Pinterest
13%
YouTube
12%
LinkedIn
10%
Twitter / X
8%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 3% run Meta ads.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (2%), Facebook Pixel (1%).

Google Analytics
3%
Google Tag Manager
2%
Facebook Pixel
1%
Google Ads
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

6 products $28 avg 5 ads
Beauty & Cosmetics hair lotion hair accessories
22 products $79 avg
Apparel & Accessories bags phone cases
7 products $16 avg
Books & Literature children's books storytelling
263 products $2110 avg
Jewelry & Watches sale best sellers
5 products $16 avg
Books & Literature canadian historical fiction best sellers
60 products $48 avg
Apparel & Accessories Arts & Entertainment bags shoes
65 products $10 avg
Home & Garden candles wax melts
15 products $44 avg
Food & Beverages tea gift sets
9 products $39 avg
Apparel & Accessories clothing merchandise
Home | Borinc United States
39 products $3 avg 1 ads
Food & Beverages spice powders lentils
20 products $63 avg
Apparel & Accessories Electronics clothing and accessories fashionable bags
29 products $14 avg
Beauty & Cosmetics perfume oils scented creams

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FAQ

How many Wix Best sellers stores are there?

We currently track 154 active Wix stores in the Best sellers segment.

Are Wix Best sellers stores growing?

Yes. In the last 30 days, 36 new stores were indexed in the Best sellers segment, showing a 23% monthly growth rate.

What is the average product price in Wix Best sellers stores?

Among stores with pricing data, the average listed price is about $102, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.