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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

53 Wix E-commerce Stores: Stats & Market Data (2026)

53 active Wix stores fall into the E-commerce segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Electronics, Home & Garden, Apparel & Accessories. 64% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

64%
Social media
0%
Meta ads
94%
Contact info
Total Stores
53
Active Wix stores
New (30d)
2
Newly added in the last 30 days
Avg. Products
98
Among 46 stores with catalog data
Avg. Price
$70
Among 28 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 10 · 22%
10-49 30 · 65%
50-199 4 · 9%
200-999 1 · 2%
1k-4.9k 1 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
9% coverage
Home & Garden
9% coverage
Apparel & Accessories
8% coverage
Business & Industrial
8% coverage
Food & Beverages
8% coverage
Software
6% coverage
Arts & Entertainment
4% coverage
Beauty & Cosmetics
4% coverage
Adult
2% coverage
Books & Literature
2% coverage
Office Supplies
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 98 because some stores carry much larger inventories. The strongest country concentrations are Türkiye, United Kingdom, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 11 · 39%
$25-$49 7 · 25%
$50-$99 3 · 11%
$100-$199 5 · 18%
$200-$499 2 · 7%
Store currencies
USD 18 EUR 10 TRY 4 CAD 3 GBP 3 BRL 2 COP 2 HKD 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $70 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (55%), Facebook (43%), TikTok (9%).

Instagram
55%
Facebook
43%
TikTok
9%
LinkedIn
8%
Pinterest
8%
Twitter / X
8%
YouTube
8%

Social media adoption is strong at 64%, and 0% of stores run Meta ad campaigns. That's 13 percentage points below the Wix average of 77%.

Marketing & analytics tools

Facebook Pixel (2%), Google Analytics (2%), Google Tag Manager (2%).

Facebook Pixel
2%
Google Analytics
2%
Google Tag Manager
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

59 products $9 avg
Apparel & Accessories women-owned business fashion
167 products $10 avg
Apparel & Accessories female-oriented e-commerce
5 products $75 avg
Business & Industrial business sourcing import-export
3,219 products $5 avg
Software website development graphic design
16 products $8 avg
Electronics online shopping digital store
47 products $9 avg
Arts & Entertainment e-commerce art
40 products $337 avg
78 products
Home & Garden Beauty & Cosmetics Apparel & Accessories e-commerce shopping
14 products $74 avg
12 products
Home & Garden home products
Accueil France
12 products

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FAQ

How many Wix E-commerce stores are there?

We currently track 53 active Wix stores in the E-commerce segment.

Are Wix E-commerce stores growing?

Yes. In the last 30 days, 2 new stores were indexed in the E-commerce segment, showing a 4% monthly growth rate.

What is the average product price in Wix E-commerce stores?

Among stores with pricing data, the average listed price is about $70, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.