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Wix topic analytics
Topic
Updated June 8, 2026
Wix

238 Wix Gift card Stores: Stats & Market Data (2026)

238 active Wix stores fall into the Gift card segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $50-$99 range. The leading categories are Celebrations & Gifts, Home & Garden, Beauty & Cosmetics. 80% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

80%
Social media
2%
Meta ads
76%
Contact info
Total Stores
238
Active Wix stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
12
Among 238 stores with catalog data
Avg. Price
$163
Among 139 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

5 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 183 · 77%
10-49 48 · 20%
50-199 5 · 2%
200-999 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
70% coverage
Home & Garden
6% coverage
Beauty & Cosmetics
5% coverage
Health
4% coverage
Food & Beverages
3% coverage
Arts & Entertainment
3% coverage
Apparel & Accessories
3% coverage
Jewelry & Watches
1% coverage
Education & Courses
1% coverage
Travel
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 12 because some stores carry much larger inventories. That's smaller than the Wix average of 73. The strongest country concentrations are United States, United Kingdom, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 18 · 13%
$25-$49 18 · 13%
$50-$99 45 · 32%
$100-$199 34 · 24%
$200-$499 18 · 13%
$500+ 6 · 4%
Store currencies
USD 137 EUR 44 GBP 25 AUD 8 CAD 7 CHF 6 CZK 2 PLN 2

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $163. That's below the Wix average of $368.

Social media platforms

Instagram (72%), Facebook (68%), Twitter / X (12%).

Instagram
72%
Facebook
68%
Twitter / X
12%
TikTok
10%
YouTube
9%
LinkedIn
7%
Pinterest
4%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 2% run Meta ads. That's 16 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (3%), Facebook Pixel (3%).

Google Analytics
4%
Google Tag Manager
3%
Facebook Pixel
3%
Google Ads
1%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

7 products $56 avg 1 ads
Celebrations & Gifts gift card craft market
23 products $3372 avg
Arts & Entertainment photography boudoir photography
HOME | chamber United States
9 products $12 avg
Home & Garden home decor
5 products $1143 avg
Wedding Celebrations & Gifts wedding deposit gift card
255 products $15 avg
Celebrations & Gifts gift card christmas gift
12 products $238 avg
Celebrations & Gifts gift certificate gift card
5 products $116 avg
Health physical therapy wellness
36 products $23 avg
Animals & Pet Supplies gift card animal shelter
5 products $30 avg
14 products $54 avg
Hardware gift card day pass
Home | Maze Books United States
7 products $44 avg
Books & Literature gift card book store
8 products $182 avg
Celebrations & Gifts gift voucher gift card

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FAQ

How many Wix Gift card stores are there?

We currently track 238 active Wix stores in the Gift card segment.

Are Wix Gift card stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Gift card segment, showing a 2% monthly growth rate.

What is the average product price in Wix Gift card stores?

Among stores with pricing data, the average listed price is about $163, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.