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Topic
Updated Apr 6, 2026
Wix

1,152 Wix Natural skincare Stores: Stats & Market Data (2026)

1,152 active Wix stores fall into the Natural skincare segment, with 36 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 81% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

81%
Social media
1%
Meta ads
98%
Contact info
Total Stores
1,152
Active Wix stores
New (30d)
36
Newly added in the last 30 days
Avg. Products
42
Among 1,099 stores with catalog data
Avg. Price
$39
Among 887 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

37 18 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

36 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 248 · 23%
10-49 604 · 55%
50-199 220 · 20%
200-999 25 · 2%
1k-4.9k 2 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Health
8% coverage
Home & Garden
8% coverage
Food & Beverages
2% coverage
Apparel & Accessories 5 Animals & Pet Supplies 4 Jewelry & Watches 4 Arts & Entertainment 3 Baby & Kids 3 Celebrations & Gifts 2 Education & Courses 2 Adult 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 42 because some stores carry much larger inventories. That's smaller than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 613 · 69%
$25-$49 193 · 22%
$50-$99 62 · 7%
$100-$199 9 · 1%
$200-$499 4 · 0%
$500+ 6 · 1%
Store currencies
USD 690 GBP 88 EUR 85 CAD 58 INR 44 AUD 37 HKD 15 NZD 14

Among stores with pricing data, the most common price range is Under $25. The average is higher at $39 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (74%), Facebook (62%), TikTok (14%).

Instagram
74%
Facebook
62%
TikTok
14%
Twitter / X
10%
Pinterest
9%
YouTube
9%
LinkedIn
6%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (3%), Facebook Pixel (1%).

Google Analytics
3%
Google Tag Manager
3%
Facebook Pixel
1%
Google Ads
1%
Pinterest Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

90 products $7 avg 1 ads
Beauty & Cosmetics handmade soaps natural skincare
36 products $8 avg
Beauty & Cosmetics goat milk soap handcrafted soap
6 products $3 avg
Beauty & Cosmetics natural skincare handmade soap
53 products $21 avg
Beauty & Cosmetics natural skincare handmade beauty products
56 products $25 avg
Beauty & Cosmetics natural skincare handcrafted beauty
19 products $25 avg
Beauty & Cosmetics Food & Beverages organic hair products natural skincare
14 products $29 avg
Beauty & Cosmetics natural skincare botanical beauty
25 products $11 avg
Beauty & Cosmetics natural skincare organic beauty
75 products $23 avg
Beauty & Cosmetics handcrafted skincare natural skincare
69 products $8 avg
Beauty & Cosmetics eco-friendly soap handmade cosmetics
26 products $20 avg
Beauty & Cosmetics natural skincare wellness products
25 products $8 avg
Animals & Pet Supplies Food & Beverages goat milk soap farm fresh products

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FAQ

How many Wix Natural skincare stores are there?

We currently track 1,152 active Wix stores in the Natural skincare segment.

Are Wix Natural skincare stores growing?

Yes. In the last 30 days, 36 new stores were indexed in the Natural skincare segment, showing a 3% monthly growth rate.

What is the average product price in Wix Natural skincare stores?

Among stores with pricing data, the average listed price is about $39, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.