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Topic
Updated May 25, 2026
WooCommerce

115 WooCommerce Beauty items Stores: Stats & Market Data (2026)

115 active WooCommerce stores fall into the Beauty items segment, with 56 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 23% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

23%
Social media
3%
Meta ads
53%
Contact info
Total Stores
115
Active WooCommerce stores
New (30d)
56
Newly added in the last 30 days
Avg. Products
2,602
Among 115 stores with catalog data
Avg. Price
$290
Among 107 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

56 28 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

56 new stores were added in the past 30 days — 49% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 8 · 7%
10-49 42 · 37%
50-199 34 · 30%
200-999 14 · 12%
1k-4.9k 9 · 8%
5k+ 8 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
95% coverage
Health
28% coverage
Home & Garden
17% coverage
Baby & Kids
6% coverage
Food & Beverages
4% coverage
Apparel & Accessories
3% coverage
Electronics
3% coverage
Toys & Games
2% coverage
Adult
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 2,602 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,495. The strongest country concentrations are Brazil, Bangladesh, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 63 · 59%
$25-$49 24 · 22%
$50-$99 11 · 10%
$100-$199 5 · 5%
$200-$499 2 · 2%
$500+ 2 · 2%
Store currencies
USD 34 EUR 18 BDT 9 BRL 6 INR 5 GBP 4 IRT 3 TRY 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $290 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (19%), Facebook (16%), YouTube (5%).

Instagram
19%
Facebook
16%
YouTube
5%
Twitter / X
3%
LinkedIn
2%
Pinterest
2%
TikTok
2%

Social media presence is relatively low at 23%, with 3% running Meta ads. That's 20 percentage points below the WooCommerce average of 43%.

Marketing & analytics tools

Google Analytics (9%), Google Tag Manager (8%), Facebook Pixel (6%).

Google Analytics
9%
Google Tag Manager
8%
Facebook Pixel
6%
Google Ads
5%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

855 products $26 avg 1 ads
Beauty & Cosmetics makeup products skincare essentials
84 products $9 avg 4 ads
Beauty & Cosmetics beauty items skincare products
2,250 products $9 avg
Beauty & Cosmetics skincare products makeup essentials
627 products $31 avg
Beauty & Cosmetics makeup products skincare essentials
167 products $6 avg
Beauty & Cosmetics makeup products beauty items
9 products $11 avg
Beauty & Cosmetics makeup products hair care
25 products $41 avg
Home & Garden Health Beauty & Cosmetics home goods health products
34 products $13 avg
Beauty & Cosmetics makeup essentials skincare products
40 products $28 avg
Beauty & Cosmetics makeup products skincare essentials
40 products $1 avg
Beauty & Cosmetics makeup products skincare essentials
116 products $19 avg
Apparel & Accessories Beauty & Cosmetics Home & Garden indonesian fashion batik clothing

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FAQ

How many WooCommerce Beauty items stores are there?

We currently track 115 active WooCommerce stores in the Beauty items segment.

Are WooCommerce Beauty items stores growing?

Yes. In the last 30 days, 56 new stores were indexed in the Beauty items segment, showing a 49% monthly growth rate.

What is the average product price in WooCommerce Beauty items stores?

Among stores with pricing data, the average listed price is about $290, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.