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Topic
Updated Apr 27, 2026
WooCommerce

60 WooCommerce Beauty items Stores: Stats & Market Data (2026)

60 active WooCommerce stores fall into the Beauty items segment, with 25 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 35% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

35%
Social media
3%
Meta ads
57%
Contact info
Total Stores
60
Active WooCommerce stores
New (30d)
25
Newly added in the last 30 days
Avg. Products
345
Among 60 stores with catalog data
Avg. Price
$495
Among 58 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

25 12 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

25 new stores were added in the past 30 days — 42% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 8 · 13%
10-49 25 · 42%
50-199 12 · 20%
200-999 9 · 15%
1k-4.9k 6 · 10%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
92% coverage
Health
28% coverage
Home & Garden
17% coverage
Baby & Kids
7% coverage
Food & Beverages
5% coverage
Apparel & Accessories
2% coverage
Electronics
2% coverage
Sporting Goods
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 345 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,098. The strongest country concentrations are Bangladesh, India, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 34 · 59%
$25-$49 13 · 22%
$50-$99 5 · 9%
$100-$199 3 · 5%
$200-$499 2 · 3%
$500+ 1 · 2%
Store currencies
USD 22 BDT 6 EUR 6 INR 5 COP 2 MXN 2 PLN 2 TRY 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $495 because some stores price much higher, pulling it up. That's above the WooCommerce average of $420.

Social media platforms

Facebook (28%), Instagram (23%), TikTok (5%).

Facebook
28%
Instagram
23%
TikTok
5%
Twitter / X
3%
YouTube
3%
LinkedIn
2%
Pinterest
2%

About 35% of stores maintain social media profiles and 3% run Meta ads — moderate marketing investment overall. That's 22 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (10%), Facebook Pixel (7%), Google Tag Manager (5%).

Google Analytics
10%
Facebook Pixel
7%
Google Tag Manager
5%
Google Ads
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

45 products $475 avg
Beauty & Cosmetics skincare products makeup essentials
33 products $21 avg
Health Beauty & Cosmetics health products beauty items
294 products $76 avg
Beauty & Cosmetics skincare products beauty items
146 products $30 avg
Beauty & Cosmetics skincare products makeup essentials
116 products $43 avg
Beauty & Cosmetics Health skincare products beauty items
78 products $8 avg
Beauty & Cosmetics beauty items skincare products
39 products $16 avg
Beauty & Cosmetics makeup products skincare essentials
Petrowax Mexico
51 products $23 avg
Beauty & Cosmetics makeup products skincare essentials
46 products $47 avg
Beauty & Cosmetics skincare products beauty items
26 products $154 avg
Beauty & Cosmetics perfume shop makeup products
40 products $24 avg
Beauty & Cosmetics makeup products skincare essentials

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FAQ

How many WooCommerce Beauty items stores are there?

We currently track 60 active WooCommerce stores in the Beauty items segment.

Are WooCommerce Beauty items stores growing?

Yes. In the last 30 days, 25 new stores were indexed in the Beauty items segment, showing a 42% monthly growth rate.

What is the average product price in WooCommerce Beauty items stores?

Among stores with pricing data, the average listed price is about $495, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.