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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

304 WooCommerce Beauty shop Stores: Stats & Market Data (2026)

304 active WooCommerce stores fall into the Beauty shop segment, with 69 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Apparel & Accessories. 52% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

52%
Social media
2%
Meta ads
59%
Contact info
Total Stores
304
Active WooCommerce stores
New (30d)
69
Newly added in the last 30 days
Avg. Products
1,027
Among 304 stores with catalog data
Avg. Price
$50
Among 286 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

43 21 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

69 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 59 · 19%
10-49 86 · 28%
50-199 60 · 20%
200-999 68 · 22%
1k-4.9k 21 · 7%
5k+ 10 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
99% coverage
Health
1% coverage
Apparel & Accessories
1% coverage
Celebrations & Gifts
1% coverage
Home & Garden
1% coverage
Electronics 1 Toys & Games 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,027 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,371. The strongest country concentrations are Bangladesh, Poland, Italy.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 154 · 54%
$25-$49 77 · 27%
$50-$99 38 · 13%
$100-$199 10 · 3%
$200-$499 6 · 2%
$500+ 1 · 0%
Store currencies
USD 77 EUR 64 BDT 22 GBP 10 CAD 8 INR 8 PKR 8 PLN 8

Among stores with pricing data, the most common price range is Under $25. The average is higher at $50 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (44%), Facebook (38%), TikTok (11%).

Instagram
44%
Facebook
38%
TikTok
11%
YouTube
8%
Twitter / X
6%
LinkedIn
3%
Pinterest
2%

Social media adoption is strong at 52%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (24%), Facebook Pixel (17%), Google Tag Manager (14%).

Google Analytics
24%
Facebook Pixel
17%
Google Tag Manager
14%
Google Ads
10%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

86 products $4 avg
Beauty & Cosmetics cosmetics makeup
8 products $24 avg
Beauty & Cosmetics cosmetics store skincare products
32 products $56 avg
Beauty & Cosmetics haircare natural products
2,431 products $26 avg
Beauty & Cosmetics haircare skincare products
602 products $21 avg
Beauty & Cosmetics cosmetics store makeup products
651 products $4 avg
Beauty & Cosmetics beauty shop makeup products
10 products $28 avg
Beauty & Cosmetics hair products shampoo
74 products $5 avg
Beauty & Cosmetics beauty shop skincare products
189 products $11 avg
Beauty & Cosmetics skincare products beauty shop
8 products
Beauty & Cosmetics cosmetics store skincare products

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FAQ

How many WooCommerce Beauty shop stores are there?

We currently track 304 active WooCommerce stores in the Beauty shop segment.

Are WooCommerce Beauty shop stores growing?

Yes. In the last 30 days, 69 new stores were indexed in the Beauty shop segment, showing a 23% monthly growth rate.

What is the average product price in WooCommerce Beauty shop stores?

Among stores with pricing data, the average listed price is about $50, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.