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Topic
Updated May 18, 2026
WooCommerce

3,570 WooCommerce Personal care Stores: Stats & Market Data (2026)

3,570 active WooCommerce stores fall into the Personal care segment, with 1,077 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 48% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

48%
Social media
3%
Meta ads
60%
Contact info
Total Stores
3,570
Active WooCommerce stores
New (30d)
1,077
Newly added in the last 30 days
Avg. Products
1,829
Among 3,564 stores with catalog data
Avg. Price
$58
Among 3,265 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

635 317 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

1,077 new stores were added in the past 30 days — 30% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 505 · 14%
10-49 1,143 · 32%
50-199 961 · 27%
200-999 526 · 15%
1k-4.9k 233 · 7%
5k+ 196 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
72% coverage
Health
25% coverage
Home & Garden
20% coverage
Food & Beverages
7% coverage
Electronics
4% coverage
Baby & Kids
4% coverage
Apparel & Accessories
3% coverage
Adult
2% coverage
Hardware
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,829 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,383. The strongest country concentrations are India, Bangladesh, Viet Nam.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,234 · 68%
$25-$49 589 · 18%
$50-$99 273 · 8%
$100-$199 103 · 3%
$200-$499 43 · 1%
$500+ 23 · 1%
Store currencies
USD 901 EUR 562 INR 274 BDT 152 PKR 120 COP 104 GBP 102 TRY 75

Among stores with pricing data, the most common price range is Under $25. The average is higher at $58 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (39%), Instagram (37%), YouTube (11%).

Facebook
39%
Instagram
37%
YouTube
11%
TikTok
9%
Twitter / X
7%
LinkedIn
4%
Pinterest
2%

About 48% of stores maintain social media profiles and 3% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (21%), Google Tag Manager (17%), Facebook Pixel (16%).

Google Analytics
21%
Google Tag Manager
17%
Facebook Pixel
16%
Google Ads
9%
TikTok Pixel
3%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

35 products $5 avg 2 ads
Health Beauty & Cosmetics personal care health products
848 products $12 avg 1 ads
Health natural products dietary supplements
102 products $9 avg 1 ads
Beauty & Cosmetics personal-care natural-products
50 products $4 avg 2 ads
Home & Garden Beauty & Cosmetics Toys & Games home decor personal care
SN CARE BD Bangladesh
6 products $11 avg 3 ads
Health lice remedy personal care
HKHUB24.COM Bangladesh
8 products $8 avg 2 ads
Beauty & Cosmetics cosmetics store makeup organizer
53 products $3 avg 2 ads
Home & Garden Hardware Health multi-product store general merchandise
60 products $6 avg 7 ads
Beauty & Cosmetics cosmetics personal care
10 products $29 avg 1 ads
Beauty & Cosmetics Home & Garden baby-care travel
24 products 252 ads
Home & Garden Beauty & Cosmetics eco-friendly natural
486 products $9 avg 11 ads
Beauty & Cosmetics beauty products personal care
4,606 products $14 avg 1 ads
Beauty & Cosmetics nail products beauty products

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FAQ

How many WooCommerce Personal care stores are there?

We currently track 3,570 active WooCommerce stores in the Personal care segment.

Are WooCommerce Personal care stores growing?

Yes. In the last 30 days, 1,077 new stores were indexed in the Personal care segment, showing a 30% monthly growth rate.

What is the average product price in WooCommerce Personal care stores?

Among stores with pricing data, the average listed price is about $58, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.