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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

800 WooCommerce Cosmetics shop Stores: Stats & Market Data (2026)

800 active WooCommerce stores fall into the Cosmetics shop segment, with 183 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 46% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

46%
Social media
3%
Meta ads
62%
Contact info
Total Stores
800
Active WooCommerce stores
New (30d)
183
Newly added in the last 30 days
Avg. Products
865
Among 798 stores with catalog data
Avg. Price
$43
Among 773 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

123 61 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

183 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 152 · 19%
10-49 333 · 42%
50-199 139 · 17%
200-999 109 · 14%
1k-4.9k 45 · 6%
5k+ 20 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Apparel & Accessories
3% coverage
Home & Garden
1% coverage
Jewelry & Watches
1% coverage
Books & Literature
1% coverage
Arts & Entertainment
1% coverage
Celebrations & Gifts
0% coverage
Food & Beverages
0% coverage
Health
0% coverage
Electronics 3 Animals & Pet Supplies 2 Baby & Kids 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 865 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,371. The strongest country concentrations are Bangladesh, Brazil, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 372 · 48%
$25-$49 241 · 31%
$50-$99 108 · 14%
$100-$199 35 · 5%
$200-$499 12 · 2%
$500+ 5 · 1%
Store currencies
USD 277 EUR 133 BDT 42 INR 26 BRL 23 GBP 20 PKR 20 VND 20

Among stores with pricing data, the most common price range is Under $25. The average is higher at $43 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (39%), Facebook (34%), TikTok (10%).

Instagram
39%
Facebook
34%
TikTok
10%
YouTube
8%
Twitter / X
4%
LinkedIn
2%
Pinterest
1%

About 46% of stores maintain social media profiles and 3% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (16%), Facebook Pixel (14%), Google Tag Manager (13%).

Google Analytics
16%
Facebook Pixel
14%
Google Tag Manager
13%
Google Ads
7%
TikTok Pixel
3%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

5 products $79 avg 3 ads
Beauty & Cosmetics skincare store beauty products
1,134 products $58 avg 5 ads
Beauty & Cosmetics perfume store cosmetics shop
20 products
Beauty & Cosmetics beauty store cosmetics shop
2,933 products $10 avg
Beauty & Cosmetics beauty store cosmetics shop
565 products $17 avg 1 ads
Apparel & Accessories Beauty & Cosmetics Animals & Pet Supplies fashion store cosmetics shop
111 products $29 avg
Beauty & Cosmetics beauty store cosmetics shop
164 products $23 avg
Beauty & Cosmetics skincare store beauty products
50 products $87 avg
Beauty & Cosmetics skincare store beauty products
73 products $5 avg
Electronics Apparel & Accessories Beauty & Cosmetics electronics store fashion accessories
1,273 products $16 avg
Beauty & Cosmetics beauty store cosmetics shop
110 products $30 avg
Beauty & Cosmetics beauty store cosmetics shop

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FAQ

How many WooCommerce Cosmetics shop stores are there?

We currently track 800 active WooCommerce stores in the Cosmetics shop segment.

Are WooCommerce Cosmetics shop stores growing?

Yes. In the last 30 days, 183 new stores were indexed in the Cosmetics shop segment, showing a 23% monthly growth rate.

What is the average product price in WooCommerce Cosmetics shop stores?

Among stores with pricing data, the average listed price is about $43, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.