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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

716 WooCommerce Cosmetics shop Stores: Stats & Market Data (2026)

716 active WooCommerce stores fall into the Cosmetics shop segment, with 125 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 53% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

53%
Social media
3%
Meta ads
59%
Contact info
Total Stores
716
Active WooCommerce stores
New (30d)
125
Newly added in the last 30 days
Avg. Products
869
Among 715 stores with catalog data
Avg. Price
$43
Among 696 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

123 61 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

125 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 158 · 22%
10-49 297 · 42%
50-199 116 · 16%
200-999 93 · 13%
1k-4.9k 33 · 5%
5k+ 18 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Apparel & Accessories
3% coverage
Home & Garden
1% coverage
Jewelry & Watches
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Health
1% coverage
Arts & Entertainment 3 Electronics 3 Animals & Pet Supplies 2 Baby & Kids 2 Food & Beverages 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 869 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are Bangladesh, Brazil, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 330 · 47%
$25-$49 218 · 31%
$50-$99 104 · 15%
$100-$199 28 · 4%
$200-$499 12 · 2%
$500+ 4 · 1%
Store currencies
USD 258 EUR 119 BDT 40 INR 24 BRL 21 GBP 17 PKR 17 PLN 16

Among stores with pricing data, the most common price range is Under $25. The average is higher at $43 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (42%), Instagram (41%), TikTok (10%).

Facebook
42%
Instagram
41%
TikTok
10%
YouTube
8%
Twitter / X
4%
LinkedIn
3%
Pinterest
1%

Social media adoption is strong at 53%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Facebook Pixel (16%), Google Analytics (16%), Google Tag Manager (13%).

Facebook Pixel
16%
Google Analytics
16%
Google Tag Manager
13%
Google Ads
7%
TikTok Pixel
3%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

14 products $89 avg 1 ads
Apparel & Accessories Beauty & Cosmetics clothing store cosmetics shop
16 products $24 avg 1 ads
Beauty & Cosmetics hair care store beauty products
Home - NYLON Singapore
20 products $29 avg 1 ads
Beauty & Cosmetics makeup store beauty products
10 products $46 avg
Beauty & Cosmetics beauty store cosmetics shop
289 products $7 avg
Beauty & Cosmetics beauty products cosmetics shop
42 products $26 avg
Beauty & Cosmetics skin care products beauty store
11 products $14 avg
Beauty & Cosmetics skincare store beauty products
17 products $8 avg
Beauty & Cosmetics beauty store cosmetics shop
8 products
Beauty & Cosmetics beauty products makeup store
157 products $11 avg
Apparel & Accessories Beauty & Cosmetics clothing store cosmetics shop
22 products $24 avg
Beauty & Cosmetics beauty store cosmetics shop
204 products $12 avg
Beauty & Cosmetics beauty store cosmetics shop

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FAQ

How many WooCommerce Cosmetics shop stores are there?

We currently track 716 active WooCommerce stores in the Cosmetics shop segment.

Are WooCommerce Cosmetics shop stores growing?

Yes. In the last 30 days, 125 new stores were indexed in the Cosmetics shop segment, showing a 17% monthly growth rate.

What is the average product price in WooCommerce Cosmetics shop stores?

Among stores with pricing data, the average listed price is about $43, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.