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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

536 WooCommerce Journals Stores: Stats & Market Data (2026)

536 active WooCommerce stores fall into the Journals segment, with 114 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Books & Literature, Office Supplies. 60% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

60%
Social media
2%
Meta ads
45%
Contact info
Total Stores
536
Active WooCommerce stores
New (30d)
114
Newly added in the last 30 days
Avg. Products
954
Among 536 stores with catalog data
Avg. Price
$40
Among 515 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

67 33 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

114 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 156 · 29%
10-49 195 · 36%
50-199 109 · 20%
200-999 47 · 9%
1k-4.9k 11 · 2%
5k+ 18 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
32% coverage
Books & Literature
32% coverage
Office Supplies
19% coverage
Education & Courses
12% coverage
Apparel & Accessories
8% coverage
Home & Garden
6% coverage
Celebrations & Gifts
5% coverage
Beauty & Cosmetics
2% coverage
Toys & Games
1% coverage
Business & Industrial
1% coverage
Health
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 954 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,390. The strongest country concentrations are India, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 361 · 70%
$25-$49 96 · 19%
$50-$99 32 · 6%
$100-$199 19 · 4%
$200-$499 6 · 1%
$500+ 1 · 0%
Store currencies
USD 319 EUR 48 INR 34 GBP 32 AUD 23 CAD 15 PKR 9 ZAR 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $40 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (50%), Facebook (49%), YouTube (19%).

Instagram
50%
Facebook
49%
YouTube
19%
Twitter / X
16%
Pinterest
13%
LinkedIn
11%
TikTok
9%

Social media adoption is strong at 60%, and 2% of stores run Meta ad campaigns. That's 13 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (30%), Facebook Pixel (19%), Google Tag Manager (11%).

Google Analytics
30%
Facebook Pixel
19%
Google Tag Manager
11%
Google Ads
8%
Pinterest Pixel
3%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

11 products $5 avg 1 ads
Books & Literature personal growth journals
33 products $7 avg 5 ads
Arts & Entertainment mental wellbeing journals
9 products $17 avg
Books & Literature Arts & Entertainment Beauty & Cosmetics posters journals
16 products $33 avg
Arts & Entertainment photo print books
17 products $5 avg
Books & Literature printable downloads journals
37 products $19 avg
Office Supplies notebooks stationery
21 products $29 avg
Education & Courses self-leadership coaching goal-setting
30 products $57 avg
Arts & Entertainment handmade art jewelry
The CPR United Kingdom
351 products $25 avg
Books & Literature Celebrations & Gifts dvds books
14 products $21 avg
Books & Literature Arts & Entertainment journals writing supplies
922 products $25 avg
Books & Literature academic books theology

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FAQ

How many WooCommerce Journals stores are there?

We currently track 536 active WooCommerce stores in the Journals segment.

Are WooCommerce Journals stores growing?

Yes. In the last 30 days, 114 new stores were indexed in the Journals segment, showing a 21% monthly growth rate.

What is the average product price in WooCommerce Journals stores?

Among stores with pricing data, the average listed price is about $40, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.