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Topic
Updated May 4, 2026
WooCommerce

176 WooCommerce Natural soaps Stores: Stats & Market Data (2026)

176 active WooCommerce stores fall into the Natural soaps segment, with 55 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Food & Beverages. 62% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

62%
Social media
0%
Meta ads
61%
Contact info
Total Stores
176
Active WooCommerce stores
New (30d)
55
Newly added in the last 30 days
Avg. Products
82
Among 175 stores with catalog data
Avg. Price
$28
Among 173 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

31 15 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

55 new stores were added in the past 30 days — 31% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 40%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 17 · 10%
10-49 78 · 45%
50-199 61 · 35%
200-999 19 · 11%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
74% coverage
Home & Garden
38% coverage
Food & Beverages
13% coverage
Health
9% coverage
Celebrations & Gifts
5% coverage
Arts & Entertainment
2% coverage
Apparel & Accessories
1% coverage
Books & Literature
1% coverage
Hardware
1% coverage
Smoking & Vaping
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 82 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,296. The strongest country concentrations are United Kingdom, France, Israel.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 150 · 87%
$25-$49 14 · 8%
$50-$99 6 · 3%
$100-$199 1 · 1%
$200-$499 1 · 1%
$500+ 1 · 1%
Store currencies
USD 51 EUR 44 CAD 9 GBP 9 INR 8 ILS 7 TRY 6 PLN 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $28 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (51%), Instagram (47%), TikTok (8%).

Facebook
51%
Instagram
47%
TikTok
8%
Twitter / X
7%
YouTube
6%
LinkedIn
1%
Pinterest
1%

Social media adoption is strong at 62%, and 0% of stores run Meta ad campaigns. That's 13 percentage points above the WooCommerce average of 49%.

Marketing & analytics tools

Google Analytics (26%), Facebook Pixel (16%), Google Tag Manager (14%).

Google Analytics
26%
Facebook Pixel
16%
Google Tag Manager
14%
Google Ads
11%
Pinterest Pixel
2%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

35 products $5 avg
Beauty & Cosmetics Health organic skincare natural soaps
655 products $12 avg
Food & Beverages Home & Garden Beauty & Cosmetics beekeeping supplies honey products
173 products $18 avg
Beauty & Cosmetics Home & Garden natural soaps bath salts
28 products $12 avg
Beauty & Cosmetics Home & Garden natural soaps concrete soap dish
24 products $17 avg
Beauty & Cosmetics natural soaps handmade soaps
42 products $9 avg
Food & Beverages local honey raw honey
96 products $15 avg
Home & Garden natural soaps handmade soaps
118 products $7 avg
Home & Garden natural soaps scents
16 products $1 avg
Beauty & Cosmetics natural soaps handmade soaps
10 products $2 avg
Beauty & Cosmetics lip care body washes
223 products $24 avg
Home & Garden Celebrations & Gifts scented candles wax melts
50 products $9 avg
Beauty & Cosmetics natural soaps artisan cosmetics

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FAQ

How many WooCommerce Natural soaps stores are there?

We currently track 176 active WooCommerce stores in the Natural soaps segment.

Are WooCommerce Natural soaps stores growing?

Yes. In the last 30 days, 55 new stores were indexed in the Natural soaps segment, showing a 31% monthly growth rate.

What is the average product price in WooCommerce Natural soaps stores?

Among stores with pricing data, the average listed price is about $28, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.