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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

166 WooCommerce Online services Stores: Stats & Market Data (2026)

166 active WooCommerce stores fall into the Online services segment, with 35 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Software, Business & Industrial, Electronics. 48% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

48%
Social media
2%
Meta ads
56%
Contact info
Total Stores
166
Active WooCommerce stores
New (30d)
35
Newly added in the last 30 days
Avg. Products
68
Among 166 stores with catalog data
Avg. Price
$207
Among 156 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

35 17 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

35 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 75 · 45%
10-49 59 · 36%
50-199 26 · 16%
200-999 4 · 2%
1k-4.9k 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
66% coverage
Business & Industrial
15% coverage
Electronics
5% coverage
Home & Garden
2% coverage
Arts & Entertainment
1% coverage
Beauty & Cosmetics
1% coverage
Education & Courses
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 68 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,098. The strongest country concentrations are Bangladesh, India, Viet Nam.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 69 · 44%
$25-$49 22 · 14%
$50-$99 17 · 11%
$100-$199 18 · 12%
$200-$499 14 · 9%
$500+ 16 · 10%
Store currencies
USD 66 EUR 19 INR 13 BDT 12 VND 7 GBP 5 BRL 3 IDR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $207 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (40%), Instagram (23%), LinkedIn (15%).

Facebook
40%
Instagram
23%
LinkedIn
15%
YouTube
10%
Twitter / X
9%
TikTok
7%
Pinterest
4%

About 48% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 9 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (23%), Google Tag Manager (15%), Facebook Pixel (13%).

Google Analytics
23%
Google Tag Manager
15%
Facebook Pixel
13%
Google Ads
8%
TikTok Pixel
4%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

162 products $8 avg 1 ads
Software digital subscriptions software
57 products $793 avg 5 ads
Software membership digital marketing
23 products $109 avg
Software digital products artificial intelligence
55 products $13 avg
Arts & Entertainment Home & Garden digital products media bundles
50 products $697 avg
Software digital products online services
24 products $404 avg
Business & Industrial digital marketing web development
9 products $2 avg
Software digital goods online services
10 products $3 avg
Software ai accounts software subscriptions
360 products $18 avg
Electronics digital vouchers online services
100 products $25 avg
Electronics Home & Garden web design business automation
99 products $90 avg
Software social media communication

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FAQ

How many WooCommerce Online services stores are there?

We currently track 166 active WooCommerce stores in the Online services segment.

Are WooCommerce Online services stores growing?

Yes. In the last 30 days, 35 new stores were indexed in the Online services segment, showing a 21% monthly growth rate.

What is the average product price in WooCommerce Online services stores?

Among stores with pricing data, the average listed price is about $207, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.