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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

191 WooCommerce Online services Stores: Stats & Market Data (2026)

191 active WooCommerce stores fall into the Online services segment, with 58 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Software, Business & Industrial, Electronics. 37% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

37%
Social media
2%
Meta ads
60%
Contact info
Total Stores
191
Active WooCommerce stores
New (30d)
58
Newly added in the last 30 days
Avg. Products
145
Among 191 stores with catalog data
Avg. Price
$200
Among 182 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

36 18 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

58 new stores were added in the past 30 days — 30% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 50%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 75 · 39%
10-49 73 · 38%
50-199 31 · 16%
200-999 5 · 3%
1k-4.9k 5 · 3%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
65% coverage
Business & Industrial
16% coverage
Electronics
7% coverage
General Merchandise
3% coverage
Home & Garden
2% coverage
Arts & Entertainment
1% coverage
Beauty & Cosmetics
1% coverage
Education & Courses
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 145 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,393. The strongest country concentrations are India, Bangladesh, Viet Nam.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 82 · 45%
$25-$49 23 · 13%
$50-$99 25 · 14%
$100-$199 18 · 10%
$200-$499 17 · 9%
$500+ 17 · 9%
Store currencies
USD 75 EUR 23 INR 15 BDT 12 VND 9 GBP 5 MXN 4 ZAR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $200 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (31%), Instagram (18%), LinkedIn (12%).

Facebook
31%
Instagram
18%
LinkedIn
12%
Twitter / X
9%
YouTube
7%
TikTok
6%
Pinterest
3%

About 37% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 10 percentage points below the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (21%), Google Tag Manager (15%), Facebook Pixel (12%).

Google Analytics
21%
Google Tag Manager
15%
Facebook Pixel
12%
Google Ads
9%
TikTok Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

164 products $8 avg 4 ads
Software digital subscriptions software
23 products $109 avg
Software digital products artificial intelligence
21 products $756 avg
Software cloud hosting software packages
92 products $316 avg
Software web hosting website solutions
34 products $17 avg
Business & Industrial digital services business solutions
100 products $25 avg
Electronics Home & Garden web design business automation
8 products $351 avg
Software webdesign tools online services
115 products
Software website solutions web development
47 products $16 avg
Software digital marketing business solutions
7 products $7 avg
Home & Garden organic eggs berry plants

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FAQ

How many WooCommerce Online services stores are there?

We currently track 191 active WooCommerce stores in the Online services segment.

Are WooCommerce Online services stores growing?

Yes. In the last 30 days, 58 new stores were indexed in the Online services segment, showing a 30% monthly growth rate.

What is the average product price in WooCommerce Online services stores?

Among stores with pricing data, the average listed price is about $200, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.