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Topic
Updated May 25, 2026
WooCommerce

172 WooCommerce Personal hygiene Stores: Stats & Market Data (2026)

172 active WooCommerce stores fall into the Personal hygiene segment, with 53 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 48% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

48%
Social media
2%
Meta ads
62%
Contact info
Total Stores
172
Active WooCommerce stores
New (30d)
53
Newly added in the last 30 days
Avg. Products
1,470
Among 172 stores with catalog data
Avg. Price
$31
Among 147 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

51 25 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

53 new stores were added in the past 30 days — 31% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 40 · 23%
10-49 65 · 38%
50-199 36 · 21%
200-999 22 · 13%
1k-4.9k 5 · 3%
5k+ 4 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
45% coverage
Health
29% coverage
Home & Garden
29% coverage
Adult
3% coverage
Food & Beverages
3% coverage
Baby & Kids
3% coverage
Hardware
2% coverage
Electronics
2% coverage
Office Supplies
1% coverage
Apparel & Accessories
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,470 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,495. The strongest country concentrations are India, Ukraine, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 120 · 82%
$25-$49 12 · 8%
$50-$99 6 · 4%
$100-$199 6 · 4%
$200-$499 2 · 1%
$500+ 1 · 1%
Store currencies
EUR 39 USD 33 UAH 8 COP 6 INR 6 BDT 5 BRL 5 EGP 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $31 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (38%), Instagram (37%), YouTube (10%).

Facebook
38%
Instagram
37%
YouTube
10%
TikTok
9%
Twitter / X
8%
LinkedIn
5%

About 48% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (23%), Google Tag Manager (15%), Facebook Pixel (12%).

Google Analytics
23%
Google Tag Manager
15%
Facebook Pixel
12%
Google Ads
9%
TikTok Pixel
4%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

2,768 products $8 avg 1 ads
Health personal hygiene care products
98 products $8 avg
Beauty & Cosmetics Home & Garden natural soap organic cosmetics
35 products $2 avg
Health Home & Garden hand sanitizer disinfection
251 products $11 avg
Beauty & Cosmetics Home & Garden skincare products hair care items
320 products $10 avg 1 ads
Beauty & Cosmetics Home & Garden natural products ecological
674 products $4 avg
Beauty & Cosmetics skin care products body soap
29 products $19 avg
Beauty & Cosmetics Health nail lamp thermometer
149 products $8 avg
Beauty & Cosmetics hair shampoos body creams
1,329 products $4 avg
Food & Beverages liquor store beverages
158 products $11 avg
Beauty & Cosmetics antiperspirant sweat control
210 products $4 avg
Beauty & Cosmetics beauty products cosmetics store

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FAQ

How many WooCommerce Personal hygiene stores are there?

We currently track 172 active WooCommerce stores in the Personal hygiene segment.

Are WooCommerce Personal hygiene stores growing?

Yes. In the last 30 days, 53 new stores were indexed in the Personal hygiene segment, showing a 31% monthly growth rate.

What is the average product price in WooCommerce Personal hygiene stores?

Among stores with pricing data, the average listed price is about $31, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.