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Topic
Updated Apr 27, 2026
WooCommerce

125 WooCommerce Wellness programs Stores: Stats & Market Data (2026)

125 active WooCommerce stores fall into the Wellness programs segment, with 23 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $500+ range. The leading categories are Health, Education & Courses, Food & Beverages. 69% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

69%
Social media
2%
Meta ads
67%
Contact info
Total Stores
125
Active WooCommerce stores
New (30d)
23
Newly added in the last 30 days
Avg. Products
39
Among 125 stores with catalog data
Avg. Price
$444
Among 119 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

23 11 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

23 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 47 · 38%
10-49 63 · 50%
50-199 13 · 10%
200-999 1 · 1%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
65% coverage
Education & Courses
52% coverage
Food & Beverages
4% coverage
Sporting Goods
2% coverage
Arts & Entertainment
2% coverage
Beauty & Cosmetics
2% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 39 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,098. The strongest country concentrations are Australia, India, Italy.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 12 · 10%
$25-$49 24 · 20%
$50-$99 17 · 14%
$100-$199 23 · 19%
$200-$499 18 · 15%
$500+ 25 · 21%
Store currencies
USD 45 EUR 32 AUD 6 CAD 6 GBP 6 INR 5 RON 4 ARS 2

Among stores with pricing data, prices skew higher — the most common range is $500+, and the average listed price is $444. That's above the WooCommerce average of $420.

Social media platforms

Facebook (60%), Instagram (58%), YouTube (29%).

Facebook
60%
Instagram
58%
YouTube
29%
LinkedIn
15%
TikTok
11%
Twitter / X
10%
Pinterest
3%

Social media adoption is strong at 69%, and 2% of stores run Meta ad campaigns. That's 12 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (22%), Facebook Pixel (21%).

Google Analytics
36%
Google Tag Manager
22%
Facebook Pixel
21%
Google Ads
7%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

21 products $525 avg
Health nutrition coaching health improvement
15 products $237 avg
Health Education & Courses corporate wellness mental health
20 products $228 avg
Education & Courses Health medical courses health education
6 products $227 avg
Education & Courses online courses wellness programs
5 products $3980 avg
Health ayurveda wellness spa certification
66 products $133 avg
Health Education & Courses holistic health wellness programs
63 products $209 avg
Health Education & Courses holistic health medicine music
9 products $91 avg
Education & Courses health education nutrition coaching
7 products $158 avg
Education & Courses health coaching online courses
24 products $698 avg
Education & Courses energy coaching personal development
107 products $627 avg
Education & Courses Health Beauty & Cosmetics online courses health education
29 products $2928 avg
Health personalized health holistic care

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FAQ

How many WooCommerce Wellness programs stores are there?

We currently track 125 active WooCommerce stores in the Wellness programs segment.

Are WooCommerce Wellness programs stores growing?

Yes. In the last 30 days, 23 new stores were indexed in the Wellness programs segment, showing a 18% monthly growth rate.

What is the average product price in WooCommerce Wellness programs stores?

Among stores with pricing data, the average listed price is about $444, with the most common pricing band at $500+.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.