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Topic
Updated June 8, 2026
WooCommerce

541 WooCommerce Wellness store Stores: Stats & Market Data (2026)

541 active WooCommerce stores fall into the Wellness store segment, with 32 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Health, Beauty & Cosmetics, Food & Beverages. 56% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

56%
Social media
2%
Meta ads
62%
Contact info
Total Stores
541
Active WooCommerce stores
New (30d)
32
Newly added in the last 30 days
Avg. Products
607
Among 539 stores with catalog data
Avg. Price
$120
Among 511 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

57 28 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

32 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 214 · 40%
10-49 180 · 33%
50-199 87 · 16%
200-999 35 · 6%
1k-4.9k 13 · 2%
5k+ 10 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
77% coverage
Beauty & Cosmetics
18% coverage
Food & Beverages
5% coverage
Adult
4% coverage
Home & Garden
3% coverage
Apparel & Accessories
1% coverage
Arts & Entertainment
1% coverage
Education & Courses
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts 2 Sporting Goods 2

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 607 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,553. The strongest country concentrations are India, Bangladesh, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 178 · 35%
$25-$49 154 · 30%
$50-$99 88 · 17%
$100-$199 42 · 8%
$200-$499 31 · 6%
$500+ 18 · 4%
Store currencies
USD 235 EUR 91 GBP 27 INR 23 BDT 18 CAD 12 MYR 11 AUD 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $120 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (50%), Instagram (45%), YouTube (16%).

Facebook
50%
Instagram
45%
YouTube
16%
Twitter / X
10%
LinkedIn
9%
TikTok
6%
Pinterest
3%

Social media adoption is strong at 56%, and 2% of stores run Meta ad campaigns. That's 10 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (18%), Facebook Pixel (13%).

Google Analytics
29%
Google Tag Manager
18%
Facebook Pixel
13%
Google Ads
9%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

454 products $25 avg 2 ads
Health health products wellness store
21 products $41 avg 1 ads
Health natural supplements health products
15 products $28 avg 6 ads
Health supplements store health products
28 products $23 avg
Health thai herbal products wellness store
235 products $60 avg 1 ads
Beauty & Cosmetics Health wellness store personal care products
6 products $20 avg
Food & Beverages sea moss health supplements
198 products $16 avg
Beauty & Cosmetics Food & Beverages herbal products supplements
126 products $66 avg
Beauty & Cosmetics spa products beauty treatments
25 products $15 avg
Health health supplements nutrition products
476 products $35 avg
Health energy products wellness store
8 products $60 avg
Beauty & Cosmetics wellness store beauty products

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FAQ

How many WooCommerce Wellness store stores are there?

We currently track 541 active WooCommerce stores in the Wellness store segment.

Are WooCommerce Wellness store stores growing?

Yes. In the last 30 days, 32 new stores were indexed in the Wellness store segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Wellness store stores?

Among stores with pricing data, the average listed price is about $120, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.