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Updated June 8, 2026
Shopify

2,388 Shopify Stores Using PayWhirl Subscriptions: Usage Stats & Trends (2026)

2,388 Shopify stores currently use PayWhirl Subscriptions, with 422 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Food & Beverages, Apparel & Accessories, Beauty & Cosmetics. 67% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

67%
Social media
5%
Meta ads
47%
Contact info
Total Stores
2,388
Active Shopify stores
New (30d)
422
Newly added in the last 30 days
Avg. Products
307
Among 2,371 stores with catalog data
Avg. Price
$85
Among 2,377 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

455 227 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

422 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 23%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 354 · 15%
10-49 686 · 29%
50-199 939 · 40%
200-999 275 · 12%
1k-4.9k 95 · 4%
5k+ 22 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
35% coverage
Apparel & Accessories
13% coverage
Beauty & Cosmetics
9% coverage
Arts & Entertainment
9% coverage
Home & Garden
9% coverage
Health
7% coverage
Celebrations & Gifts
6% coverage
Education & Courses
3% coverage
Books & Literature
2% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 307 products per store. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 638 · 27%
$25-$49 1,083 · 46%
$50-$99 415 · 17%
$100-$199 119 · 5%
$200-$499 67 · 3%
$500+ 55 · 2%
Store currencies
USD 1,791 GBP 212 EUR 113 AUD 84 CAD 77 NZD 31 JPY 20 MXN 11

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $85 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (64%), Facebook (54%), TikTok (21%).

Instagram
64%
Facebook
54%
TikTok
21%
YouTube
20%
Pinterest
12%
Twitter / X
12%
LinkedIn
5%

Social media adoption is strong at 67%, and 5% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (10%), Google Ads (4%).

Google Analytics
42%
Google Tag Manager
10%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 37% Debut 4% Horizon 3% Impulse 3% Craft 3% Refresh 2% Studio 2% Wokiee 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

172 products $24 avg 1 ads
Apparel & Accessories military t-shirts veteran apparel Judge.me Product Reviews App TrustedSite ‑ Trust Badges
250 products $3 avg 1 ads
Arts & Entertainment Education & Courses Books & Literature music lessons for kids solfege singing Judge.me Product Reviews App PayWhirl Subscriptions
107 products $18 avg 29 ads
Animals & Pet Supplies dog treats pet treats Awin ‑ Affiliate Marketing FBP: Fast Bundle & Upsell App
20 products $33 avg 1 ads
Food & Beverages gourmet sauces spice mixes AZ: Google Font & Custom Fonts PayWhirl Subscriptions
22 products $51 avg 3 ads
Beauty & Cosmetics skincare haircare Shopify Inbox Judge.me Product Reviews App
131 products $21 avg 2 ads
Food & Beverages Animals & Pet Supplies grass-fed beef organic meat Foxify AI Landing Page Builder PayWhirl Subscriptions
3,103 products $6 avg 6 ads
Toys & Games kids toys educational toys Avada AI SEO Suite Optimizer Infinite Product Options
7 products $406 avg 49 ads
Home & Garden smart-trash-cans refill-bags UpPromote Affiliate Marketing Kaching Bundles App & Upsells
953 products $17 avg 1 ads
Home & Garden home decor gifts UpPromote Affiliate Marketing Hulk Contact Form Builder
3,646 products $151 avg 1 ads
Home & Garden water filters home water filtration Awin ‑ Affiliate Marketing PayWhirl Subscriptions
Herbal Renaissance United States
43 products $55 avg 20 ads
Health herbal wellness Avis Product Options, Variants Klaviyo: Email Marketing & SMS
151 products $23 avg 1 ads
Apparel & Accessories custom mugs embroidered hats PayWhirl Subscriptions

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FAQ

How many Shopify stores currently use PayWhirl Subscriptions?

Our database tracks 2,388 active Shopify stores using PayWhirl Subscriptions.

How fast is PayWhirl Subscriptions adoption growing?

In the last 30 days, 422 new stores were found using PayWhirl Subscriptions, showing a 18% monthly growth in adoption.

What is the average catalog size for stores using PayWhirl Subscriptions?

Among Shopify stores using PayWhirl Subscriptions with catalog data, the average is around 307 products, with most falling in the 50-199 range.

What other apps do PayWhirl Subscriptions users typically install?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.