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Updated June 22, 2026
Shopify

2,395 Shopify Stores Using PayWhirl Subscriptions: Usage Stats & Trends (2026)

2,395 Shopify stores currently use PayWhirl Subscriptions, with 285 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Food & Beverages, Apparel & Accessories, Beauty & Cosmetics. 64% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

64%
Social media
5%
Meta ads
45%
Contact info
Total Stores
2,395
Active Shopify stores
New (30d)
285
Newly added in the last 30 days
Avg. Products
290
Among 2,375 stores with catalog data
Avg. Price
$85
Among 2,383 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

354 177 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

285 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Shopify average of 19%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 355 · 15%
10-49 674 · 28%
50-199 990 · 42%
200-999 247 · 10%
1k-4.9k 91 · 4%
5k+ 18 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
36% coverage
Apparel & Accessories
14% coverage
Beauty & Cosmetics
9% coverage
Arts & Entertainment
8% coverage
Home & Garden
8% coverage
Health
7% coverage
Celebrations & Gifts
6% coverage
Education & Courses
3% coverage
Books & Literature
2% coverage
Electronics
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 290 products per store. That's smaller than the Shopify average of 408. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 585 · 25%
$25-$49 1,133 · 48%
$50-$99 436 · 18%
$100-$199 112 · 5%
$200-$499 63 · 3%
$500+ 54 · 2%
Store currencies
USD 1,829 GBP 194 EUR 110 AUD 81 CAD 76 NZD 28 JPY 21 MXN 9

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $85 because some stores price much higher, pulling it up. That's below the Shopify average of $218.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (61%), Facebook (50%), TikTok (20%).

Instagram
61%
Facebook
50%
TikTok
20%
YouTube
19%
Pinterest
11%
Twitter / X
11%
LinkedIn
4%

Social media adoption is strong at 64%, and 5% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 56%.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (9%), Google Ads (4%).

Google Analytics
39%
Google Tag Manager
9%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 41% Debut 4% Horizon 3% Impulse 3% Craft 2% Refresh 2% Wokiee 2% Studio 1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

6 products $55 avg 1 ads
Beauty & Cosmetics Food & Beverages Wellness Skincare Sami B2B Lock,Password Protect Judge.me Product Reviews App
10 products $27 avg 2 ads
Health Supplements Wellness UpPromote Affiliate Marketing Fontify: Google & Custom Fonts
802 products $52 avg 3 ads
Beauty & Cosmetics Beauty Products Skincare UpPromote Affiliate Marketing Buddha Mega Menu & Navigation
84 products $330 avg 1 ads
Digital Marketing Sami B2B Lock,Password Protect Evey Events & Tickets
The Woodland Hare United States
60 products $24 avg 1 ads
Books & Literature Celebrations & Gifts Kids Clothing Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
32 products $22 avg 12 ads
Home & Garden Cleaning Supplies Kaching Bundles App & Upsells Bundler ‑ Product Bundles App
28 products $23 avg 10 ads
Food & Beverages Snacks CAPI Facebook Pixel Meta API Hulk Contact Form Builder
24 products $16 avg 1 ads
Animals & Pet Supplies Pet Food Blockify Fraud Filter, Blocker Judge.me Product Reviews App
43 products $41 avg 2 ads
Education & Courses Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
107 products $20 avg 27 ads
Animals & Pet Supplies Pet Food Dog Accessories Awin ‑ Affiliate Marketing FBP: Fast Bundle & Upsell App
64 products $19 avg 3 ads
Animals & Pet Supplies Pet Food Awin ‑ Affiliate Marketing Klaviyo: Email Marketing & SMS
40 products $53 avg 1 ads
Beauty & Cosmetics Beauty Products Skincare UpPromote Affiliate Marketing Afterpay On‑Site Messaging

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FAQ

How many Shopify stores currently use PayWhirl Subscriptions?

Our database tracks 2,395 active Shopify stores using PayWhirl Subscriptions.

How fast is PayWhirl Subscriptions adoption growing?

In the last 30 days, 285 new stores were found using PayWhirl Subscriptions, showing a 12% monthly growth in adoption.

What is the average catalog size for stores using PayWhirl Subscriptions?

Among Shopify stores using PayWhirl Subscriptions with catalog data, the average is around 290 products, with most falling in the 50-199 range.

What other apps do PayWhirl Subscriptions users typically install?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.