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Updated May 18, 2026
Shopify

2,000 Shopify Stores Using Whatmore Shoppable Videos&Reel: Usage Stats & Trends (2026)

2,000 Shopify stores currently use Whatmore Shoppable Videos&Reel, with 329 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Jewelry & Watches. 86% maintain social media profiles — Instagram leads — and 28% run Meta ad campaigns.

86%
Social media
28%
Meta ads
85%
Contact info
Total Stores
2,000
Active Shopify stores
New (30d)
329
Newly added in the last 30 days
Avg. Products
533
Among 1,987 stores with catalog data
Avg. Price
$85
Among 1,987 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

186 93 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

329 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 160 · 8%
10-49 503 · 25%
50-199 627 · 32%
200-999 510 · 26%
1k-4.9k 144 · 7%
5k+ 43 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
48% coverage
Beauty & Cosmetics
11% coverage
Jewelry & Watches
8% coverage
Home & Garden
7% coverage
Food & Beverages
5% coverage
Health
3% coverage
Electronics
2% coverage
Baby & Kids
2% coverage
Arts & Entertainment
2% coverage
Celebrations & Gifts
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 533 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are India, United States, Pakistan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,033 · 52%
$25-$49 430 · 22%
$50-$99 242 · 12%
$100-$199 165 · 8%
$200-$499 79 · 4%
$500+ 38 · 2%
Store currencies
INR 1,346 USD 218 PKR 137 EUR 71 GBP 40 AED 32 AUD 24 MXN 21

Among stores with pricing data, the most common price range is Under $25. The average is higher at $85 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Shiprocket: eCommerce Shipping, Instafeed ‑ Instagram Feed.

Social media platforms

Instagram (85%), Facebook (64%), YouTube (34%).

Instagram
85%
Facebook
64%
YouTube
34%
TikTok
15%
Twitter / X
11%
LinkedIn
8%
Pinterest
7%

Social media engagement is exceptionally high: 86% of stores maintain social profiles and 28% run Meta ads. That's 27 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (63%), Google Tag Manager (24%), Facebook Pixel (8%).

Google Analytics
63%
Google Tag Manager
24%
Facebook Pixel
8%
Google Ads
7%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Prestige, Kalles.

Dawn 24% Prestige 6% Kalles 6% Ella 4% Impulse 4% Minimog - Os 2.0 4% Horizon 3% Be Yours 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

623 products $43 avg 7 ads
Home & Garden Arts & Entertainment wall art canvas prints UpPromote Affiliate Marketing Intelligems: A/B Testing
171 products $16 avg 9 ads
religious-items festive-dresses Avada AI SEO Suite Optimizer Essential Announcement Bar
36 products $19 avg 2 ads
Apparel & Accessories jeans store clothing shop Trustpilot Reviews Whatmore Shoppable Videos&Reel
Doite Chile
1,334 products $84 avg 2 ads
camping gear outdoor equipment Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
Elevate India
51 products $20 avg 37 ads
Home & Garden home decor bedding essentials Bundler ‑ Product Bundles App Instafeed ‑ Instagram Feed
49 products $6 avg 870 ads
Beauty & Cosmetics serum shampoo AfterShip Email Marketing,SMS Judge.me Product Reviews App
201 products $8 avg 34 ads
Beauty & Cosmetics eyelash extensions supplies lash adhesive UpPromote Affiliate Marketing Hextom: Countdown Timer Bar
54 products $32 avg 1 ads
Apparel & Accessories dress store women's dresses Instafeed ‑ Instagram Feed Judge.me Product Reviews App
223 products $12 avg 2 ads
Jewelry & Watches statement jewelry fashion jewelry Bundler ‑ Product Bundles App CK: Abandoned cart on WhatsApp
183 products $20 avg 5 ads
Apparel & Accessories ethnic wear kurta Instafeed ‑ Instagram Feed Judge.me Product Reviews App
66 products $56 avg 11 ads
Home & Garden custom drapes curtains window treatments Avada Boost Sales Trust Badges Awin ‑ Affiliate Marketing
146 products $125 avg 7 ads
Furniture office furniture chairs RT: Disable Right Click FoxKit AIO Upsell Cross‑sell

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FAQ

How many Shopify stores currently use Whatmore Shoppable Videos&Reel?

Our database tracks 2,000 active Shopify stores using Whatmore Shoppable Videos&Reel.

How fast is Whatmore Shoppable Videos&Reel adoption growing?

In the last 30 days, 329 new stores were found using Whatmore Shoppable Videos&Reel, showing a 16% monthly growth in adoption.

What is the average catalog size for stores using Whatmore Shoppable Videos&Reel?

Among Shopify stores using Whatmore Shoppable Videos&Reel with catalog data, the average is around 533 products, with most falling in the 50-199 range.

What other apps do Whatmore Shoppable Videos&Reel users typically install?

The top apps are Judge.me Product Reviews App, Shiprocket: eCommerce Shipping, Instafeed ‑ Instagram Feed. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.