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Updated May 25, 2026
Shopify

3,899 Shopify Stores Using Yoast SEO ‑ Store optimization: Usage Stats & Trends (2026)

3,899 Shopify stores currently use Yoast SEO ‑ Store optimization, with 661 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 86% maintain social media profiles — Instagram leads — and 14% run Meta ad campaigns.

86%
Social media
14%
Meta ads
79%
Contact info
Total Stores
3,899
Active Shopify stores
New (30d)
661
Newly added in the last 30 days
Avg. Products
1,159
Among 3,863 stores with catalog data
Avg. Price
$402
Among 3,823 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

614 307 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

661 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 254 · 7%
10-49 807 · 21%
50-199 1,029 · 27%
200-999 984 · 25%
1k-4.9k 574 · 15%
5k+ 215 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
19% coverage
Home & Garden
15% coverage
Beauty & Cosmetics
10% coverage
Food & Beverages
9% coverage
Health
7% coverage
Arts & Entertainment
5% coverage
Electronics
5% coverage
Jewelry & Watches
5% coverage
Celebrations & Gifts
4% coverage
Hardware
3% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,159 products per store. That's larger than the Shopify average of 435. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 804 · 21%
$25-$49 885 · 23%
$50-$99 758 · 20%
$100-$199 505 · 13%
$200-$499 412 · 11%
$500+ 459 · 12%
Store currencies
USD 1,569 EUR 765 GBP 461 AUD 217 CAD 161 INR 146 ZAR 65 AED 49

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $402 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (82%), Facebook (74%), YouTube (37%).

Instagram
82%
Facebook
74%
YouTube
37%
TikTok
31%
Twitter / X
20%
Pinterest
15%
LinkedIn
12%

Social media engagement is exceptionally high: 86% of stores maintain social profiles and 14% run Meta ads. That's 28 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (80%), Google Tag Manager (33%), Google Ads (10%).

Google Analytics
80%
Google Tag Manager
33%
Google Ads
10%
Facebook Pixel
4%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Prestige, Impulse.

Dawn 15% Prestige 4% Impulse 4% Empire 3% Impact 3% Ella 2% Symmetry 2% Enterprise 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

40 products $52 avg 8 ads
Education & Courses preschool kindergarten UpPromote Affiliate Marketing Intelligems: A/B Testing
232 products $65 avg 1 ads
Arts & Entertainment diy kits puzzles UpPromote Affiliate Marketing Kaching CartDrawer Cart Upsell
Aberlite United States
39 products $43 avg 131 ads
Beauty & Cosmetics haircare beard-care Affiliatly Affiliate Marketing FBP: Fast Bundle & Upsell
877 products $28 avg 47 ads
Toys & Games plush toys kids toys UpPromote Affiliate Marketing Shopify Inbox
Airback Ireland
85 products $215 avg 83 ads
Travel luggage backpack Gorgias: AI, Helpdesk & Chat Instant AI Page Builder
ZERO Makeup Pakistan
37 products $20 avg 13 ads
Beauty & Cosmetics makeup beauty products UpPromote Affiliate Marketing Loox ‑ Product Reviews App
DRT Motorsports United States
332 products $258 avg 3 ads
Vehicles & Parts utv parts sxs accessories Klaviyo: Email Marketing & SMS Microsoft Clarity: AI Insights
Kimora.in United States
359 products $94 avg 8 ads
Apparel & Accessories saree indian clothing BM: Country blocker IP blocker Judge.me Product Reviews App
785 products $1686 avg 1 ads
Jewelry & Watches fine jewelry everyday jewelry UpPromote Affiliate Marketing SEOWILL ‑ 404 Link Redirect
Dejavu Egypt
519 products $21 avg 3 ads
Apparel & Accessories womens shoes online handbags for women Klaviyo: Email Marketing & SMS Microsoft Clarity: AI Insights
39 products $15 avg 2 ads
Electronics phone accessories phone cords King Product Options, Variants Quizify ‑ Product Quiz Builder
539 products $149 avg 1,242 ads
Jewelry & Watches rudraksha jewelry online spiritual jewelry store Shopify Inbox Judge.me Product Reviews App

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FAQ

How many Shopify stores currently use Yoast SEO ‑ Store optimization?

Our database tracks 3,899 active Shopify stores using Yoast SEO ‑ Store optimization.

How fast is Yoast SEO ‑ Store optimization adoption growing?

In the last 30 days, 661 new stores were found using Yoast SEO ‑ Store optimization, showing a 17% monthly growth in adoption.

What is the average catalog size for stores using Yoast SEO ‑ Store optimization?

Among Shopify stores using Yoast SEO ‑ Store optimization with catalog data, the average is around 1,159 products, with most falling in the 50-199 range.

What other apps do Yoast SEO ‑ Store optimization users typically install?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.