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Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

341 Shopify Branded merchandise Stores: Stats & Market Data (2026)

341 active Shopify stores fall into the Branded merchandise segment, with 47 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Celebrations & Gifts, Arts & Entertainment. 54% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

54%
Social media
2%
Meta ads
49%
Contact info
Total Stores
341
Active Shopify stores
New (30d)
47
Newly added in the last 30 days
Avg. Products
763
Among 328 stores with catalog data
Avg. Price
$56
Among 322 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

47 23 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

47 new stores were added in the past 30 days (14% of the total), showing steady growth. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 25 · 8%
10-49 109 · 33%
50-199 114 · 35%
200-999 50 · 15%
1k-4.9k 22 · 7%
5k+ 8 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
72% coverage
Celebrations & Gifts
16% coverage
Arts & Entertainment
11% coverage
Home & Garden
9% coverage
Food & Beverages
8% coverage
Office Supplies
6% coverage
Business & Industrial
4% coverage
Electronics
1% coverage
Toys & Games
1% coverage
Books & Literature
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 763 products per store. That's larger than the Shopify average of 447. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 83 · 26%
$25-$49 181 · 56%
$50-$99 38 · 12%
$100-$199 8 · 2%
$200-$499 7 · 2%
$500+ 5 · 2%
Store currencies
USD 230 GBP 35 AUD 18 CAD 18 EUR 16 NZD 5 CHF 3 INR 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $56 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Printful: Print on Demand, Infinite Product Options, Hextom: Quick Announcement Bar.

Social media platforms

Instagram (47%), Facebook (43%), YouTube (21%).

Instagram
47%
Facebook
43%
YouTube
21%
Twitter / X
21%
TikTok
12%
LinkedIn
10%
Pinterest
6%

Social media adoption is strong at 54%, and 2% of stores run Meta ad campaigns. That's 7 percentage points below the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (11%), Google Ads (2%).

Google Analytics
27%
Google Tag Manager
11%
Google Ads
2%
Facebook Pixel
1%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 29% Debut 9% Horizon 4% Spotlight 4% Refresh 3% Simple 3% Venture 2% Trade 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

103 products $52 avg 3 ads
Apparel & Accessories merchandise store apparel accessories NA Age Verification AfterShip Referral & Affiliate
Knights Gear United States
723 products $49 avg 2 ads
Apparel & Accessories Celebrations & Gifts knights of columbus branded merchandise GTranslate
171 products $36 avg 28 ads
Apparel & Accessories branded merchandise clothing accessories
40 products $39 avg
Apparel & Accessories tequila-themed clothing apparel store
142 products $31 avg
Apparel & Accessories Arts & Entertainment branded merchandise logo apparel Klaviyo: Email Marketing & SMS Printful: Print on Demand
9 products $66 avg
Apparel & Accessories branded merchandise clothing store Printful: Print on Demand Hextom: Quick Announcement Bar
21 products $28 avg
branded merchandise fundraising Printful: Print on Demand
285 products $4 avg
Business & Industrial promotional products corporate gifts
49 products $23 avg
Apparel & Accessories Home & Garden reusable packaging catering
558 products $3 avg
Home & Garden promotional products drinkware Hulk Contact Us Form Hulk Contact Form Builder
58 products $35 avg
2,863 products $27 avg
Apparel & Accessories branded merchandise promotional items

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FAQ

How many Shopify Branded merchandise stores are there?

We currently track 341 active Shopify stores in the Branded merchandise segment.

Are Shopify Branded merchandise stores growing?

Yes. In the last 30 days, 47 new stores were indexed in the Branded merchandise segment, showing a 14% monthly growth rate.

What is the average product price in Shopify Branded merchandise stores?

Among stores with pricing data, the average listed price is about $56, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Branded merchandise stores?

The top apps are Printful: Print on Demand, Infinite Product Options, Hextom: Quick Announcement Bar. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.