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Topic
Updated Apr 27, 2026
Shopify

2,790 Shopify Custom apparel Stores: Stats & Market Data (2026)

2,790 active Shopify stores fall into the Custom apparel segment, with 362 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Arts & Entertainment, Celebrations & Gifts. 60% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

60%
Social media
3%
Meta ads
45%
Contact info
Total Stores
2,790
Active Shopify stores
New (30d)
362
Newly added in the last 30 days
Avg. Products
500
Among 2,720 stores with catalog data
Avg. Price
$45
Among 2,696 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

351 175 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

362 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the Shopify average of 17%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 219 · 8%
10-49 765 · 28%
50-199 890 · 33%
200-999 623 · 23%
1k-4.9k 177 · 7%
5k+ 46 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
95% coverage
Arts & Entertainment
11% coverage
Celebrations & Gifts
9% coverage
Home & Garden
8% coverage
Jewelry & Watches
1% coverage
Toys & Games
1% coverage
Baby & Kids
1% coverage
Business & Industrial 13 Animals & Pet Supplies 10 Office Supplies 10 Food & Beverages 8

Among stores with catalog data, the 50-199 product range is most common. The average is 500 products per store. That's larger than the Shopify average of 448. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 893 · 33%
$25-$49 1,482 · 55%
$50-$99 237 · 9%
$100-$199 48 · 2%
$200-$499 20 · 1%
$500+ 16 · 1%
Store currencies
USD 2,323 EUR 112 CAD 106 GBP 88 AUD 64 INR 24 NZD 20 ZAR 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $45 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Printful: Print on Demand, Infinite Product Options, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (52%), Facebook (46%), TikTok (18%).

Instagram
52%
Facebook
46%
TikTok
18%
YouTube
9%
Pinterest
7%
Twitter / X
7%
LinkedIn
2%

Social media adoption is strong at 60%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (21%), Google Tag Manager (4%), Google Ads (2%).

Google Analytics
21%
Google Tag Manager
4%
Google Ads
2%
Facebook Pixel
1%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 29% Debut 7% Horizon 6% Spotlight 5% Craft 4% Refresh 3% Studio 2% Simple 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

50 products $32 avg 3 ads
Apparel & Accessories custom apparel disc golf UpPromote Affiliate Marketing Avada AI SEO Suite Optimizer
152 products $25 avg 1 ads
Apparel & Accessories print shop design studio
143 products $140 avg 1 ads
Apparel & Accessories handmade clothing custom apparel
323 products $39 avg 1 ads
Apparel & Accessories custom apparel sports apparel
98 products $26 avg 2 ads
Apparel & Accessories custom apparel dog art print Printful: Print on Demand
2,007 products $16 avg 1 ads
Apparel & Accessories dtf transfers custom apparel
Zaahe Egypt
254 products $14 avg 3 ads
Apparel & Accessories clothing store print-on-demand Pop Convert ‑ Pop Ups, Banners
577 products $33 avg 250 ads
Apparel & Accessories personalized clothing lifestyle brand UpPromote Affiliate Marketing Infinite Product Options
129 products $38 avg 1 ads
Apparel & Accessories Home & Garden custom apparel boat clothing Loox ‑ Product Reviews App Variant Option Product Options
3,289 products $20 avg 1 ads
Apparel & Accessories custom apparel promotional products
538 products $36 avg 3 ads
Celebrations & Gifts custom gifts personalized home decor Kiwi Size Chart & Recommender Loox ‑ Product Reviews App
43 products $59 avg 1 ads
Apparel & Accessories Animals & Pet Supplies personalized pet clothing

Want the full dataset?

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FAQ

How many Shopify Custom apparel stores are there?

We currently track 2,790 active Shopify stores in the Custom apparel segment.

Are Shopify Custom apparel stores growing?

Yes. In the last 30 days, 362 new stores were indexed in the Custom apparel segment, showing a 13% monthly growth rate.

What is the average product price in Shopify Custom apparel stores?

Among stores with pricing data, the average listed price is about $45, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Custom apparel stores?

The top apps are Printful: Print on Demand, Infinite Product Options, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.