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Topic
Updated May 25, 2026
Shopify

67 Shopify Chess Stores: Stats & Market Data (2026)

67 active Shopify stores fall into the Chess segment, with 7 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Toys & Games, Arts & Entertainment, Education & Courses. 54% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

54%
Social media
4%
Meta ads
61%
Contact info
Total Stores
67
Active Shopify stores
New (30d)
7
Newly added in the last 30 days
Avg. Products
398
Among 65 stores with catalog data
Avg. Price
$196
Among 66 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

7 new stores were added in the past 30 days (10% of the total), showing steady growth. This is below the Shopify average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 11 · 17%
10-49 22 · 34%
50-199 19 · 29%
200-999 10 · 15%
1k-4.9k 1 · 2%
5k+ 2 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
55% coverage
Arts & Entertainment
21% coverage
Education & Courses
7% coverage
Home & Garden
4% coverage
Apparel & Accessories
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 398 because some stores carry much larger inventories. That's smaller than the Shopify average of 435. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 12 · 18%
$25-$49 18 · 27%
$50-$99 12 · 18%
$100-$199 12 · 18%
$200-$499 10 · 15%
$500+ 2 · 3%
Store currencies
USD 35 EUR 15 AUD 4 GBP 3 CRC 1 DKK 1 EGP 1 HUF 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $196 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Shopify Inbox, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App.

Social media platforms

Instagram (49%), Facebook (43%), Twitter / X (24%).

Instagram
49%
Facebook
43%
Twitter / X
24%
YouTube
22%
TikTok
13%
Pinterest
4%

Social media adoption is strong at 54%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (12%), Google Ads (6%).

Google Analytics
39%
Google Tag Manager
12%
Google Ads
6%
Facebook Pixel
1%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 31% Debut 4% Horizon 4% Prestige 4% Craft 3% Newthink 3% Rise 3% Simple 3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

117 products $115 avg
Toys & Games chess backgammon
46 products $67 avg
chess board game Bundler ‑ Product Bundles App EComposer Landing Page Builder
221 products $56 avg
Toys & Games chess games Printful: Print on Demand
69 products $215 avg
Toys & Games luxury games handcrafted Shopify Inbox Textbox & Textfield by Textify
19 products $12 avg
Arts & Entertainment chess games
601 products $434 avg
Toys & Games chess backgammon Google & YouTube Shopify Inbox
15 products $24 avg 44 ads
Toys & Games chess board game accessories
331 products $177 avg
Toys & Games chess wooden chess set
3D Chess Kingdom United States
44 products $40 avg
Toys & Games chess board game Shopify Inbox Judge.me Product Reviews App
48 products $22 avg
Toys & Games chess board game
441 products $370 avg
chess board games Klaviyo: Email Marketing & SMS langify ‑ translate your store

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FAQ

How many Shopify Chess stores are there?

We currently track 67 active Shopify stores in the Chess segment.

Are Shopify Chess stores growing?

Yes. In the last 30 days, 7 new stores were indexed in the Chess segment, showing a 10% monthly growth rate.

What is the average product price in Shopify Chess stores?

Among stores with pricing data, the average listed price is about $196, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Chess stores?

The top apps are Shopify Inbox, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.