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Topic
Updated Apr 6, 2026
Shopify

192 Shopify Creative toys Stores: Stats & Market Data (2026)

192 active Shopify stores fall into the Creative toys segment, with 13 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Toys & Games, Arts & Entertainment, Education & Courses. 61% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

61%
Social media
12%
Meta ads
65%
Contact info
Total Stores
192
Active Shopify stores
New (30d)
13
Newly added in the last 30 days
Avg. Products
497
Among 189 stores with catalog data
Avg. Price
$50
Among 185 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

13 new stores were added in the past 30 days (7% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 43 · 23%
10-49 63 · 33%
50-199 32 · 17%
200-999 35 · 19%
1k-4.9k 13 · 7%
5k+ 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
81% coverage
Arts & Entertainment
18% coverage
Education & Courses
5% coverage
Celebrations & Gifts
2% coverage
Home & Garden
2% coverage
Books & Literature
2% coverage
Baby & Kids
1% coverage
Apparel & Accessories
1% coverage
Beauty & Cosmetics
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 497 because some stores carry much larger inventories. That's larger than the Shopify average of 451. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 83 · 45%
$25-$49 61 · 33%
$50-$99 28 · 15%
$100-$199 9 · 5%
$200-$499 2 · 1%
$500+ 2 · 1%
Store currencies
USD 72 EUR 34 GBP 15 AUD 13 CAD 7 BRL 6 INR 6 PKR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $50 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing, Loox: Product Reviews App & AI.

Social media platforms

Instagram (56%), Facebook (46%), YouTube (20%).

Instagram
56%
Facebook
46%
YouTube
20%
TikTok
15%
Pinterest
7%
Twitter / X
6%
LinkedIn
2%

Social media adoption is strong at 61%, and 12% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (10%), Google Ads (5%).

Google Analytics
39%
Google Tag Manager
10%
Google Ads
5%
Facebook Pixel
2%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 19% Horizon 7% Debut 6% Spotlight 5% Craft 3% Boost 3% Refresh 3% Sense 3%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

21 products $30 avg 18 ads
Toys & Games Education & Courses educational toys for kids art kits for children Loox: Product Reviews App & AI Lucky Orange Heatmaps & Replay
The Mini Block United States
410 products $17 avg 13 ads
Toys & Games mini building blocks building kits Poptin Exit Popup Email Pop Up Upsell & Cross Sell — Selleasy
6 products $22 avg 9 ads
Toys & Games magnetic building blocks building blocks Bundler ‑ Product Bundles App
24 products $24 avg 5 ads
Toys & Games learning toys creative toys UpPromote Affiliate Marketing Loox: Product Reviews App & AI
150 products $16 avg
Arts & Entertainment wooden toys educational toys
129 products $4 avg
Toys & Games Education & Courses kids slime store creative toys Judge.me Checkout Comments RecoverMyCart
50 products $33 avg
Toys & Games cardboard toys creative toys Bundler ‑ Product Bundles App
5 products $29 avg
Toys & Games ai tech toys digital camera
212 products $26 avg
Toys & Games educational toys creative toys
22 products $17 avg 3 ads
Toys & Games sensory play play tray Bundler ‑ Product Bundles App Hulk GDPR Cookie Consent Bar
62 products $49 avg
Arts & Entertainment wooden craft kits colouring kits
AnneHome Korea (the Republic of)
15 products $15 avg
Arts & Entertainment 3d printing model making

Want the full dataset?

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FAQ

How many Shopify Creative toys stores are there?

We currently track 192 active Shopify stores in the Creative toys segment.

Are Shopify Creative toys stores growing?

Yes. In the last 30 days, 13 new stores were indexed in the Creative toys segment, showing a 7% monthly growth rate.

What is the average product price in Shopify Creative toys stores?

Among stores with pricing data, the average listed price is about $50, with the most common pricing band at Under $25.

What apps are most popular for Shopify Creative toys stores?

The top apps are Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing, Loox: Product Reviews App & AI. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.