Use Cases Features Pricing API Log in
Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

3,030 Shopify Kids toys Stores: Stats & Market Data (2026)

3,030 active Shopify stores fall into the Kids toys segment, with 524 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Toys & Games, Baby & Kids, Home & Garden. 57% maintain social media profiles — Instagram leads — and 16% run Meta ad campaigns.

57%
Social media
16%
Meta ads
59%
Contact info
Total Stores
3,030
Active Shopify stores
New (30d)
524
Newly added in the last 30 days
Avg. Products
756
Among 2,975 stores with catalog data
Avg. Price
$86
Among 2,960 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

497 248 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

524 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 498 · 17%
10-49 803 · 27%
50-199 703 · 24%
200-999 551 · 19%
1k-4.9k 305 · 10%
5k+ 115 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
87% coverage
Baby & Kids
19% coverage
Home & Garden
12% coverage
Apparel & Accessories
8% coverage
Beauty & Cosmetics
3% coverage
Electronics
3% coverage
Books & Literature
3% coverage
Celebrations & Gifts
3% coverage
Arts & Entertainment
2% coverage
Education & Courses
2% coverage
Sporting Goods
1% coverage
Hardware
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 756 because some stores carry much larger inventories. That's larger than the Shopify average of 448. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,355 · 46%
$25-$49 1,019 · 34%
$50-$99 363 · 12%
$100-$199 127 · 4%
$200-$499 71 · 2%
$500+ 25 · 1%
Store currencies
USD 1,084 EUR 370 INR 308 GBP 194 AUD 191 PKR 162 CAD 104 AED 66

Among stores with pricing data, the most common price range is Under $25. The average is higher at $86 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App.

Social media platforms

Instagram (53%), Facebook (46%), YouTube (17%).

Instagram
53%
Facebook
46%
YouTube
17%
TikTok
16%
Pinterest
8%
Twitter / X
6%
LinkedIn
2%

Social media adoption is strong at 57%, and 16% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (11%), Google Ads (4%).

Google Analytics
32%
Google Tag Manager
11%
Google Ads
4%
Facebook Pixel
4%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Shrine Pro.

Dawn 22% Horizon 7% Shrine Pro 4% Debut 3% Refresh 3% Sense 2% Boost 2% Spotlight 2%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample — weighted by data completeness, refreshed daily

94 products $13 avg 5 ads
Toys & Games kids toys children entertainment
362 products $5 avg 3 ads
Toys & Games Apparel & Accessories kids toys children clothing
Yamtoys.pk Pakistan
176 products $10 avg 2 ads
Toys & Games kids toys baby rattles
13 products $37 avg 5 ads
Toys & Games creative clay kits kids toys UpPromote Affiliate Marketing Seal Subscriptions App
plikoplay United Kingdom
26 products $33 avg 4 ads
Toys & Games kids toys educational games
296 products $15 avg 3 ads
Toys & Games kids toys indoor toys
21 products $125 avg 9 ads
Toys & Games magnetic tiles building blocks
100 products $16 avg 29 ads
Toys & Games Books & Literature kids toys children's books
3,140 products $13 avg 2 ads
Toys & Games kids toys educational toys Infinite Product Options Klaviyo: Email Marketing & SMS
244 products $105 avg 7 ads
Toys & Games Education & Courses kids toys educational toys
809 products $5 avg 1 ads
Toys & Games Apparel & Accessories kids toys bags and luggage Conversion Bear Trust Badges
157 products $15 avg 173 ads
Toys & Games kids toys children games

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

Start Free Trial

FAQ

How many Shopify Kids toys stores are there?

We currently track 3,030 active Shopify stores in the Kids toys segment.

Are Shopify Kids toys stores growing?

Yes. In the last 30 days, 524 new stores were indexed in the Kids toys segment, showing a 17% monthly growth rate.

What is the average product price in Shopify Kids toys stores?

Among stores with pricing data, the average listed price is about $86, with the most common pricing band at Under $25.

What apps are most popular for Shopify Kids toys stores?

The top apps are Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.