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Topic
Updated June 8, 2026
Shopify

1,390 Shopify Plush toys Stores: Stats & Market Data (2026)

1,390 active Shopify stores fall into the Plush toys segment, with 253 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Toys & Games, Apparel & Accessories, Arts & Entertainment. 64% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

64%
Social media
5%
Meta ads
56%
Contact info
Total Stores
1,390
Active Shopify stores
New (30d)
253
Newly added in the last 30 days
Avg. Products
676
Among 1,373 stores with catalog data
Avg. Price
$37
Among 1,374 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

293 146 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

253 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 23%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 125 · 9%
10-49 349 · 25%
50-199 372 · 27%
200-999 343 · 25%
1k-4.9k 151 · 11%
5k+ 33 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
83% coverage
Apparel & Accessories
13% coverage
Arts & Entertainment
9% coverage
Home & Garden
8% coverage
Celebrations & Gifts
7% coverage
Baby & Kids
5% coverage
Books & Literature
3% coverage
Jewelry & Watches
1% coverage
Beauty & Cosmetics
1% coverage
Health
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 676 products per store. That's larger than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 635 · 46%
$25-$49 545 · 40%
$50-$99 142 · 10%
$100-$199 35 · 3%
$200-$499 13 · 1%
$500+ 4 · 0%
Store currencies
USD 771 EUR 133 GBP 116 AUD 98 CAD 80 INR 33 HKD 14 MXN 13

Among stores with pricing data, the most common price range is Under $25. The average is higher at $37 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (59%), Facebook (45%), TikTok (25%).

Instagram
59%
Facebook
45%
TikTok
25%
YouTube
16%
Twitter / X
16%
Pinterest
10%
LinkedIn
1%

Social media adoption is strong at 64%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (8%), Google Ads (4%).

Google Analytics
32%
Google Tag Manager
8%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 22% Horizon 9% Debut 4% Refresh 3% Sense 3% Boost 2% Impulse 2% Spotlight 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

81 products $16 avg 2 ads
Animals & Pet Supplies pet toys dog toys Hextom: Quick Announcement Bar Smile: Loyalty Program Rewards
909 products $9 avg 1 ads
Apparel & Accessories Toys & Games Jewelry & Watches anime accessories character keychains Image Variant Automator Judge.me Product Reviews App
778 products $23 avg 1 ads
Apparel & Accessories Arts & Entertainment sanrio plushies gift shop Hextom: Free Shipping Bar Shopify Inbox
My Angel Diva United States
531 products $24 avg 2 ads
Toys & Games Apparel & Accessories Home & Garden plush toys designer handbags Loox ‑ Product Reviews App
43 products $41 avg 1 ads
Food & Beverages Toys & Games japanese snacks candy gift box UpPromote Affiliate Marketing Blockify Fraud Filter, Blocker
61 products $16 avg 1 ads
Toys & Games blind box toys plush toys
167 products $64 avg 3 ads
Toys & Games plush toys stuffed animals UpPromote Affiliate Marketing BUCKS Currency Converter PRO++
252 products $57 avg 27 ads
Toys & Games plush toys kawaii plushies UpPromote Affiliate Marketing GSC Countdown Timer Bar
83 products $13 avg 4 ads
Baby & Kids Toys & Games stuffed animals baby toys EasySell COD Form & Upsells Instafeed ‑ Instagram Feed
ONA STUDIO United Kingdom
9 products $53 avg 1 ads
Toys & Games plush toys crochet toys
14 products $11 avg 22 ads
Home & Garden plush toys weighted plushies Blockify Fraud Filter, Blocker Klaviyo: Email Marketing & SMS
98 products $53 avg 1 ads
Toys & Games blind boxes anime merchandise Loox ‑ Product Reviews App

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FAQ

How many Shopify Plush toys stores are there?

We currently track 1,390 active Shopify stores in the Plush toys segment.

Are Shopify Plush toys stores growing?

Yes. In the last 30 days, 253 new stores were indexed in the Plush toys segment, showing a 18% monthly growth rate.

What is the average product price in Shopify Plush toys stores?

Among stores with pricing data, the average listed price is about $37, with the most common pricing band at Under $25.

What apps are most popular for Shopify Plush toys stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.