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Topic
Updated June 8, 2026
Shopify

181 Shopify Fitness coaching Stores: Stats & Market Data (2026)

181 active Shopify stores fall into the Fitness coaching segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Education & Courses, Health, Apparel & Accessories. 69% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

69%
Social media
1%
Meta ads
40%
Contact info
Total Stores
181
Active Shopify stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
23
Among 170 stores with catalog data
Avg. Price
$279
Among 168 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10 5 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

6 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 103 · 61%
10-49 50 · 29%
50-199 15 · 9%
200-999 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
61% coverage
Health
36% coverage
Apparel & Accessories
6% coverage
Sporting Goods
6% coverage
Arts & Entertainment
1% coverage
Beauty & Cosmetics
1% coverage
Books & Literature
1% coverage
Food & Beverages
1% coverage
Toys & Games
1% coverage
Celebrations & Gifts
1% coverage
Hardware
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 23 because some stores carry much larger inventories. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Italy.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 18 · 11%
$25-$49 37 · 22%
$50-$99 28 · 17%
$100-$199 36 · 21%
$200-$499 26 · 15%
$500+ 23 · 14%
Store currencies
USD 90 EUR 34 GBP 19 CAD 8 AUD 6 NZD 4 AED 3 CHF 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $279 because some stores price much higher, pulling it up. That's above the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (67%), Facebook (38%), YouTube (30%).

Instagram
67%
Facebook
38%
YouTube
30%
TikTok
24%
Twitter / X
6%
LinkedIn
3%
Pinterest
1%

Social media adoption is strong at 69%, and 1% of stores run Meta ad campaigns. That's 10 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (8%), Facebook Pixel (3%).

Google Analytics
19%
Google Tag Manager
8%
Facebook Pixel
3%
Google Ads
3%

Popular themes

The most used are Dawn, Debut, Ride.

Dawn 31% Debut 7% Ride 4% Horizon 3% Narrative 3% Studio 3% Craft 3% Refresh 3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

5 products $133 avg
Health Education & Courses fitness coaching nutritional plans
8 products $40 avg
Health personal training fitness coaching Shopify Inbox Judge.me Product Reviews App
21 products $39 avg
Health Food & Beverages fitness coaching nutrition tips
HP FIT LIFESTYLE United States
24 products $23 avg
Health Education & Courses fitness coaching lab interpretation Klaviyo: Email Marketing & SMS
5 products $71 avg
Education & Courses fitness coaching nutrition plan Complianz Consent
9 products $129 avg
Education & Courses personal training fitness coaching Hulk Contact Form Builder Judge.me Product Reviews App
Chase Rays United States
28 products $200 avg
Education & Courses training plans fitness coaching Google & YouTube Seal Subscriptions App
In Moderation United States
118 products $23 avg
fitness coaching bodybuilding Shopify Inbox Loox ‑ Product Reviews App
78 products $41 avg
Apparel & Accessories fitness coaching waist beads CAPI Facebook Pixel Meta API LayoutHub ‑ Easy Page Builder
388 products $42 avg
Education & Courses weightlifting training fitness coaching UpPromote Affiliate Marketing Blockify Fraud Filter, Blocker
8 products $33 avg
fitness coaching athlete training Printful: Print on Demand
7 products $482 avg
Health Education & Courses personal training fitness coaching

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FAQ

How many Shopify Fitness coaching stores are there?

We currently track 181 active Shopify stores in the Fitness coaching segment.

Are Shopify Fitness coaching stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Fitness coaching segment, showing a 3% monthly growth rate.

What is the average product price in Shopify Fitness coaching stores?

Among stores with pricing data, the average listed price is about $279, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Fitness coaching stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.