145 Shopify Online coaching Stores: Stats & Market Data (2026)
145 active Shopify stores fall into the Online coaching segment, with 22 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Education & Courses, Health, Sporting Goods. 65% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
22 new stores were added in the past 30 days (15% of the total), showing steady growth. This is below the Shopify average of 35%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 14 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, Canada.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $280 because some stores price much higher, pulling it up. That's above the Shopify average of $217.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.
Marketing & analytics tools
Google Analytics (20%), Google Tag Manager (6%), Facebook Pixel (4%).
Popular themes
The most used are Dawn, Debut, Ride.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
EComposer Landing Page Builder
RT: Google Fonts, Custom Fonts
Quizify ‑ Product Quiz Builder
Square: Instagram Feed Gallery
Puco Sections: Theme Sections
Smind Sections: Theme Sections
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Start Free TrialFAQ
How many Shopify Online coaching stores are there?
We currently track 145 active Shopify stores in the Online coaching segment.
Are Shopify Online coaching stores growing?
Yes. In the last 30 days, 22 new stores were indexed in the Online coaching segment, showing a 15% monthly growth rate.
What is the average product price in Shopify Online coaching stores?
Among stores with pricing data, the average listed price is about $280, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Online coaching stores?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (61%), Facebook (38%), YouTube (25%).
Social media adoption is strong at 65%, and 1% of stores run Meta ad campaigns. That's 6 percentage points above the Shopify average of 59%.