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Topic
Updated Apr 6, 2026
Shopify

1,445 Shopify Handmade soap Stores: Stats & Market Data (2026)

1,445 active Shopify stores fall into the Handmade soap segment, with 47 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Celebrations & Gifts. 73% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

73%
Social media
4%
Meta ads
45%
Contact info
Total Stores
1,445
Active Shopify stores
New (30d)
47
Newly added in the last 30 days
Avg. Products
71
Among 1,426 stores with catalog data
Avg. Price
$15
Among 1,416 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

50 25 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

47 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 158 · 11%
10-49 721 · 51%
50-199 453 · 32%
200-999 90 · 6%
1k-4.9k 4 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
89% coverage
Home & Garden
19% coverage
Celebrations & Gifts
3% coverage
Arts & Entertainment
3% coverage
Health
2% coverage
Food & Beverages
1% coverage
Apparel & Accessories
1% coverage
Jewelry & Watches 3 Toys & Games 3 Baby & Kids 2 Education & Courses 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 71 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, Canada, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,258 · 89%
$25-$49 124 · 9%
$50-$99 23 · 2%
$100-$199 10 · 1%
$200-$499 1 · 0%
Store currencies
USD 966 CAD 141 GBP 87 EUR 84 AUD 47 INR 22 JPY 13 AED 11

Among stores with pricing data, the most common price range is Under $25. The average is higher at $15 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Seal Subscriptions App, Hextom: Free Shipping Bar, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (67%), Facebook (59%), TikTok (16%).

Instagram
67%
Facebook
59%
TikTok
16%
Pinterest
11%
YouTube
10%
Twitter / X
8%
LinkedIn
1%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 4% run Meta ads. That's 7 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (4%), Google Ads (2%).

Google Analytics
28%
Google Tag Manager
4%
Google Ads
2%
Facebook Pixel
1%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Craft.

Dawn 23% Debut 12% Craft 8% Sense 6% Horizon 3% Refresh 3% Spotlight 2% Taste 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

92 products $8 avg 1 ads
Beauty & Cosmetics eco friendly shampoo bars bath body care AWIO Improved Contact Form Seal Subscriptions App
220 products $41 avg 5 ads
Beauty & Cosmetics natural skincare handmade soap
46 products $23 avg 2 ads
Beauty & Cosmetics Home & Garden natural skincare handmade soap UpPromote Affiliate Marketing Hextom: Free Shipping Bar
16 products $12 avg 2 ads
Beauty & Cosmetics natural soap men's soap
159 products $20 avg 13 ads
Beauty & Cosmetics Home & Garden natural soap handmade soap
105 products $27 avg 18 ads
Home & Garden home fragrance soy candles
Dead Clean United Kingdom
12 products $22 avg 2 ads
Beauty & Cosmetics natural soap handmade soap
77 products $15 avg
Beauty & Cosmetics handmade soap natural skincare Printful: Print on Demand
68 products $7 avg
Beauty & Cosmetics Health handmade soap natural skincare
91 products $51 avg
Beauty & Cosmetics handmade soap natural soap
Essence United States
6 products $5 avg
Beauty & Cosmetics handmade soap organic skincare

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FAQ

How many Shopify Handmade soap stores are there?

We currently track 1,445 active Shopify stores in the Handmade soap segment.

Are Shopify Handmade soap stores growing?

Yes. In the last 30 days, 47 new stores were indexed in the Handmade soap segment, showing a 3% monthly growth rate.

What is the average product price in Shopify Handmade soap stores?

Among stores with pricing data, the average listed price is about $15, with the most common pricing band at Under $25.

What apps are most popular for Shopify Handmade soap stores?

The top apps are Seal Subscriptions App, Hextom: Free Shipping Bar, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.