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Topic
Updated June 8, 2026
Shopify

236 Shopify Lotion Stores: Stats & Market Data (2026)

236 active Shopify stores fall into the Lotion segment, with 7 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Health. 67% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

67%
Social media
5%
Meta ads
44%
Contact info
Total Stores
236
Active Shopify stores
New (30d)
7
Newly added in the last 30 days
Avg. Products
117
Among 235 stores with catalog data
Avg. Price
$63
Among 234 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

21 10 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

7 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 45 · 19%
10-49 86 · 37%
50-199 80 · 34%
200-999 21 · 9%
1k-4.9k 3 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
96% coverage
Home & Garden
8% coverage
Health
4% coverage
Apparel & Accessories
2% coverage
Celebrations & Gifts
2% coverage
Adult
1% coverage
Arts & Entertainment
1% coverage
Books & Literature
1% coverage
Baby & Kids 1 Food & Beverages 1 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 117 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, Canada, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 142 · 61%
$25-$49 42 · 18%
$50-$99 40 · 17%
$100-$199 8 · 3%
$200-$499 1 · 0%
$500+ 1 · 0%
Store currencies
USD 158 EUR 18 CAD 9 GBP 9 PKR 7 MXN 6 EGP 4 ZAR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $63 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (61%), Facebook (49%), TikTok (20%).

Instagram
61%
Facebook
49%
TikTok
20%
YouTube
15%
Pinterest
8%
Twitter / X
8%
LinkedIn
1%

Social media adoption is strong at 67%, and 5% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (7%), Google Ads (3%).

Google Analytics
29%
Google Tag Manager
7%
Google Ads
3%
Facebook Pixel
2%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Sense, Debut.

Dawn 28% Sense 8% Debut 6% Horizon 6% Refresh 5% Craft 3% Minimog - Os 2.0 2% Prestige 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

105 products $38 avg 1 ads
Beauty & Cosmetics Celebrations & Gifts honey soap
Nutrinest Pakistan
13 products $6 avg 14 ads
Beauty & Cosmetics beauty skincare FBP: Fast Bundle & Upsell App Pumper Bundles Quantity Breaks
115 products $1 avg 7 ads
Beauty & Cosmetics face wash hair removal cream Instafeed ‑ Instagram Feed Lookfy Lookbook: Image Gallery
36 products $59 avg 2 ads
Home & Garden fragrance home decor Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
QuiteGrown United States
9 products $13 avg
Beauty & Cosmetics hair care personal care Judge.me Product Reviews App Hextom: Upsell Sales Boost
147 products $21 avg
Beauty & Cosmetics hand soap lotion
190 products $43 avg
Beauty & Cosmetics facial-gel crema TA Banner Slider, Sales Pop up Hulk Contact Form Builder
211 products $34 avg
Beauty & Cosmetics skincare beauty Judge.me Product Reviews App Postscript SMS Marketing
8 products $20 avg
Beauty & Cosmetics beard oil pomade
69 products $15 avg
Arts & Entertainment Home & Garden candles lotion Frequently Bought Together CBB Judge.me Product Reviews App
8 products $7 avg
Beauty & Cosmetics natural skincare sensitive skin Avada AI SEO Suite Optimizer SEOWILL ‑ 404 Link Redirect
145 products $14 avg
Beauty & Cosmetics hair care products hair color Shopify Inbox Klaviyo: Email Marketing & SMS

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FAQ

How many Shopify Lotion stores are there?

We currently track 236 active Shopify stores in the Lotion segment.

Are Shopify Lotion stores growing?

Yes. In the last 30 days, 7 new stores were indexed in the Lotion segment, showing a 3% monthly growth rate.

What is the average product price in Shopify Lotion stores?

Among stores with pricing data, the average listed price is about $63, with the most common pricing band at Under $25.

What apps are most popular for Shopify Lotion stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.