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Topic
Updated Apr 27, 2026
Shopify

562 Shopify Luxury lingerie Stores: Stats & Market Data (2026)

562 active Shopify stores fall into the Luxury lingerie segment, with 70 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Adult, Celebrations & Gifts. 68% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

68%
Social media
9%
Meta ads
51%
Contact info
Total Stores
562
Active Shopify stores
New (30d)
70
Newly added in the last 30 days
Avg. Products
440
Among 534 stores with catalog data
Avg. Price
$129
Among 524 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

69 34 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

70 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 86 · 16%
10-49 182 · 34%
50-199 129 · 24%
200-999 97 · 18%
1k-4.9k 33 · 6%
5k+ 7 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
63% coverage
Adult
44% coverage
Celebrations & Gifts
2% coverage
Beauty & Cosmetics
1% coverage
Jewelry & Watches
1% coverage
Wedding 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 440 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 70 · 13%
$25-$49 118 · 23%
$50-$99 148 · 28%
$100-$199 118 · 23%
$200-$499 55 · 10%
$500+ 15 · 3%
Store currencies
USD 200 EUR 130 GBP 63 AUD 31 CAD 20 INR 14 PKR 12 EGP 10

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $129. That's below the Shopify average of $212.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing, Kiwi Size Chart & Recommender.

Social media platforms

Instagram (67%), Facebook (40%), TikTok (21%).

Instagram
67%
Facebook
40%
TikTok
21%
Twitter / X
11%
YouTube
9%
Pinterest
9%
LinkedIn
2%

Social media adoption is strong at 68%, and 9% of stores run Meta ad campaigns. That's 7 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (35%), Google Tag Manager (10%), Google Ads (4%).

Google Analytics
35%
Google Tag Manager
10%
Google Ads
4%
Facebook Pixel
3%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Horizon, Impulse.

Dawn 22% Horizon 7% Impulse 6% Prestige 5% Debut 3% Symmetry 2% Atelier 2% Ella 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

12 products $11 avg 12 ads
Adult luxury lingerie seductive apparel
403 products $292 avg 2 ads
Apparel & Accessories luxury lingerie designer sleepwear
186 products $134 avg 2 ads
Adult luxury lingerie sleepwear Upsell & Cross Sell — Selleasy
110 products $8 avg 31 ads
Adult lingerie store adult products
135 products $8 avg 5 ads
Apparel & Accessories lingerie intimate wear
275 products $1031 avg 1 ads
Apparel & Accessories luxury lingerie designer bras
197 products $6 avg 2 ads
Apparel & Accessories luxury lingerie women's underwear
40 products $115 avg 3 ads
Apparel & Accessories women's intimate apparel luxury lingerie
13 products $125 avg 8 ads
Apparel & Accessories luxury lingerie designer underwear
54 products $59 avg 24 ads
Adult luxury lingerie seductive wear Peek! ‑ Better Replay & Survey
721 products $291 avg 2 ads
Apparel & Accessories luxury lingerie loungewear Klaviyo: Email Marketing & SMS
172 products $28 avg 1 ads
Adult luxury lingerie erotic products

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FAQ

How many Shopify Luxury lingerie stores are there?

We currently track 562 active Shopify stores in the Luxury lingerie segment.

Are Shopify Luxury lingerie stores growing?

Yes. In the last 30 days, 70 new stores were indexed in the Luxury lingerie segment, showing a 12% monthly growth rate.

What is the average product price in Shopify Luxury lingerie stores?

Among stores with pricing data, the average listed price is about $129, with the most common pricing band at $50-$99.

What apps are most popular for Shopify Luxury lingerie stores?

The top apps are Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing, Kiwi Size Chart & Recommender. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.