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Shopify topic analytics
Topic
Updated June 8, 2026
Shopify

225 Shopify Masks Stores: Stats & Market Data (2026)

225 active Shopify stores fall into the Masks segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Arts & Entertainment. 62% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

62%
Social media
6%
Meta ads
60%
Contact info
Total Stores
225
Active Shopify stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
498
Among 221 stores with catalog data
Avg. Price
$73
Among 215 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

8 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 35 · 16%
10-49 66 · 30%
50-199 71 · 32%
200-999 31 · 14%
1k-4.9k 10 · 5%
5k+ 8 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
34% coverage
Apparel & Accessories
25% coverage
Arts & Entertainment
16% coverage
Health
15% coverage
Celebrations & Gifts
8% coverage
Home & Garden
4% coverage
Toys & Games
3% coverage
Electronics
1% coverage
Baby & Kids
0% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 498 products per store. That's larger than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Moldova (the Republic of).

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 70 · 33%
$25-$49 73 · 34%
$50-$99 33 · 15%
$100-$199 18 · 8%
$200-$499 19 · 9%
$500+ 2 · 1%
Store currencies
USD 128 EUR 34 GBP 16 CAD 13 AUD 5 INR 5 MXN 5 SGD 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $73 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Shopify Inbox, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App.

Social media platforms

Instagram (56%), Facebook (50%), YouTube (19%).

Instagram
56%
Facebook
50%
YouTube
19%
TikTok
17%
Twitter / X
11%
Pinterest
11%
LinkedIn
4%

Social media adoption is strong at 62%, and 6% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (10%), Google Ads (5%).

Google Analytics
27%
Google Tag Manager
10%
Google Ads
5%
Facebook Pixel
1%
Pinterest Pixel
1%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Debut, Shrine Pro.

Dawn 20% Debut 12% Shrine Pro 4% Horizon 4% Prestige 3% Venture 3% Impulse 2% Sense 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

54 products $46 avg 2 ads
Beauty & Cosmetics skincare serums Awin ‑ Affiliate Marketing Consentmo GDPR Compliance
16 products $73 avg 2 ads
Beauty & Cosmetics natural skincare serum UpPromote Affiliate Marketing GemPages Landing Page Builder
104 products $255 avg
Beauty & Cosmetics skincare serums Omnisend Email Marketing & SMS
64 products $18 avg
masks handmade masks Complianz Consent
22 products $308 avg
Apparel & Accessories masks costumes PageFly Landing Page Builder
39 products $31 avg
Beauty & Cosmetics k-beauty skincare
5 products $30 avg
Apparel & Accessories clothing store chicago fashion
118 products $24 avg 1 ads
Beauty & Cosmetics kbeauty serums Hextom: Free Shipping Bar Shopify Inbox
76 products $336 avg
Health cpap bipap Klaviyo: Email Marketing & SMS
78 products $60 avg
Apparel & Accessories hats masks
105 products $12 avg
Apparel & Accessories streetwear masks
24 products $359 avg
Health masks health protection

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FAQ

How many Shopify Masks stores are there?

We currently track 225 active Shopify stores in the Masks segment.

Are Shopify Masks stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Masks segment, showing a 4% monthly growth rate.

What is the average product price in Shopify Masks stores?

Among stores with pricing data, the average listed price is about $73, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Masks stores?

The top apps are Shopify Inbox, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.