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Topic
Updated Apr 6, 2026
Shopify

156 Shopify Menstrual products Stores: Stats & Market Data (2026)

156 active Shopify stores fall into the Menstrual products segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Adult, Beauty & Cosmetics, Health. 82% maintain social media profiles — Instagram leads — and 13% run Meta ad campaigns.

82%
Social media
13%
Meta ads
62%
Contact info
Total Stores
156
Active Shopify stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
39
Among 154 stores with catalog data
Avg. Price
$38
Among 152 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

5 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 48 · 31%
10-49 79 · 51%
50-199 23 · 15%
200-999 4 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
38% coverage
Beauty & Cosmetics
34% coverage
Health
17% coverage
Apparel & Accessories
15% coverage
Celebrations & Gifts
2% coverage
Baby & Kids
1% coverage
Electronics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 39 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, France, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 49 · 32%
$25-$49 73 · 48%
$50-$99 25 · 16%
$100-$199 4 · 3%
$200-$499 1 · 1%
Store currencies
EUR 36 USD 33 INR 11 AUD 8 CHF 7 GBP 7 CAD 6 COP 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $38 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are UpPromote Affiliate Marketing, Seal Subscriptions App, Bundler ‑ Product Bundles App.

Social media platforms

Instagram (80%), Facebook (62%), TikTok (37%).

Instagram
80%
Facebook
62%
TikTok
37%
YouTube
20%
Twitter / X
10%
LinkedIn
7%
Pinterest
5%

Social media engagement is exceptionally high: 82% of stores maintain social profiles and 13% run Meta ads. That's 17 percentage points above the Shopify average of 65%.

Marketing & analytics tools

Google Analytics (59%), Google Tag Manager (24%), Google Ads (6%).

Google Analytics
59%
Google Tag Manager
24%
Google Ads
6%
Facebook Pixel
6%
TikTok Pixel
3%

Popular themes

The most used are Dawn, Sleek, Sense.

Dawn 22% Sleek 4% Sense 4% Debut 3% Horizon 3% Shrine Pro 3% Ella 3% Symmetry 3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

27 products $35 avg 5 ads
Beauty & Cosmetics feminine hygiene personal care Affiliatly Affiliate Marketing RecoverMyCart
62 products $34 avg 5 ads
Adult menstrual products clothing accessories Privy ‑ Email, SMS & Pop Ups
5 products $57 avg 96 ads
Health menstrual products period care
Vagy Rejuvenation United States
34 products $34 avg 6 ads
Adult personal-care women's health Bundler ‑ Product Bundles App Klaviyo: Email Marketing & SMS
9 products $25 avg
Health menstrual products feminine care
31 products $8 avg
Apparel & Accessories period panties menstrual products
14 products $41 avg
Adult menstrual products sexual wellness
44 products $77 avg
Adult menstrual products eco-friendly menstrual wear Discount Announcement Bear BF Size Charts & Size Guides
8 products $14 avg
Adult menstrual products biodegradable
6 products $50 avg 10 ads
Health menstrual relief heat pad UpPromote Affiliate Marketing
49 products $59 avg
Adult menstrual products reusable absorbent underwear Hextom: Free Shipping Bar Ryviu: Product Reviews App
33 products $126 avg
Adult postpartum products menstrual products Conversion Bear Trust Badges

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FAQ

How many Shopify Menstrual products stores are there?

We currently track 156 active Shopify stores in the Menstrual products segment.

Are Shopify Menstrual products stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Menstrual products segment, showing a 3% monthly growth rate.

What is the average product price in Shopify Menstrual products stores?

Among stores with pricing data, the average listed price is about $38, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Menstrual products stores?

The top apps are UpPromote Affiliate Marketing, Seal Subscriptions App, Bundler ‑ Product Bundles App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.