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Shopify topic analytics
Topic
Updated May 4, 2026
Shopify

645 Shopify Mug Stores: Stats & Market Data (2026)

645 active Shopify stores fall into the Mug segment, with 133 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Home & Garden, Apparel & Accessories, Arts & Entertainment. 47% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

47%
Social media
4%
Meta ads
32%
Contact info
Total Stores
645
Active Shopify stores
New (30d)
133
Newly added in the last 30 days
Avg. Products
135
Among 639 stores with catalog data
Avg. Price
$35
Among 641 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

105 52 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

133 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 155 · 24%
10-49 259 · 41%
50-199 153 · 24%
200-999 57 · 9%
1k-4.9k 14 · 2%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
49% coverage
Apparel & Accessories
42% coverage
Arts & Entertainment
20% coverage
Food & Beverages
6% coverage
Celebrations & Gifts
5% coverage
Office Supplies
3% coverage
Books & Literature
2% coverage
Toys & Games
2% coverage
Electronics
1% coverage
Beauty & Cosmetics
1% coverage
General Merchandise
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 135 because some stores carry much larger inventories. That's smaller than the Shopify average of 436. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 278 · 43%
$25-$49 294 · 46%
$50-$99 53 · 8%
$100-$199 10 · 2%
$200-$499 4 · 1%
$500+ 2 · 0%
Store currencies
USD 490 GBP 43 EUR 41 CAD 18 AUD 10 INR 10 EGP 5 SEK 5

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $35 because some stores price much higher, pulling it up. That's below the Shopify average of $216.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Loox ‑ Visual Product Reviews.

Social media platforms

Instagram (41%), Facebook (27%), TikTok (16%).

Instagram
41%
Facebook
27%
TikTok
16%
YouTube
11%
Twitter / X
8%
Pinterest
4%
LinkedIn
1%

About 47% of stores maintain social media profiles and 4% run Meta ads — moderate marketing investment overall. That's 11 percentage points below the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (11%), Google Tag Manager (3%), Google Ads (1%).

Google Analytics
11%
Google Tag Manager
3%
Google Ads
1%
Facebook Pixel
1%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 30% Debut 9% Horizon 8% Craft 5% Spotlight 4% Refresh 2% Ride 2% Studio 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

32 products $7 avg 2 ads
Home & Garden mug kitchenware
42 products $21 avg 1 ads
Books & Literature Apparel & Accessories graphic novel dieselpunk
7 products $21 avg
Arts & Entertainment beanie mug
40 products $28 avg
Apparel & Accessories Arts & Entertainment mug canvas
8 products $29 avg
Apparel & Accessories Food & Beverages coffee apparel
26 products $15 avg
Books & Literature Home & Garden bookstore reading Smile: Loyalty Program Rewards
humxn. Germany
20 products $38 avg
Apparel & Accessories t-shirt bags
Bad Ass Gentleman United States
15 products $29 avg
Apparel & Accessories t-shirt mug
11 products $30 avg
Apparel & Accessories Arts & Entertainment Home & Garden mug t-shirt
232 products $30 avg
Arts & Entertainment digital download poster
NARR ART United States
82 products $739 avg
Home & Garden mug art mug
Shop Mass Appeal United States
528 products $42 avg
Arts & Entertainment Apparel & Accessories vinyl comics Route ‑ Protection & Tracking

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FAQ

How many Shopify Mug stores are there?

We currently track 645 active Shopify stores in the Mug segment.

Are Shopify Mug stores growing?

Yes. In the last 30 days, 133 new stores were indexed in the Mug segment, showing a 21% monthly growth rate.

What is the average product price in Shopify Mug stores?

Among stores with pricing data, the average listed price is about $35, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Mug stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Loox ‑ Visual Product Reviews. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.