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Topic
Updated Apr 27, 2026
Shopify

570 Shopify Organic beauty Stores: Stats & Market Data (2026)

570 active Shopify stores fall into the Organic beauty segment, with 86 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 75% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

75%
Social media
11%
Meta ads
57%
Contact info
Total Stores
570
Active Shopify stores
New (30d)
86
Newly added in the last 30 days
Avg. Products
136
Among 561 stores with catalog data
Avg. Price
$39
Among 557 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

86 43 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

86 new stores were added in the past 30 days (15% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 98 · 17%
10-49 277 · 49%
50-199 128 · 23%
200-999 50 · 9%
1k-4.9k 6 · 1%
5k+ 2 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
99% coverage
Health
10% coverage
Home & Garden
4% coverage
Food & Beverages
2% coverage
Apparel & Accessories
1% coverage
Celebrations & Gifts
1% coverage
Baby & Kids
1% coverage
Books & Literature 2 Animals & Pet Supplies 1 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 136 because some stores carry much larger inventories. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 250 · 45%
$25-$49 210 · 38%
$50-$99 76 · 14%
$100-$199 12 · 2%
$200-$499 6 · 1%
$500+ 3 · 1%
Store currencies
USD 256 EUR 82 GBP 39 INR 35 AUD 34 CAD 34 PKR 18 JPY 7

Among stores with pricing data, the most common price range is Under $25. The average is higher at $39 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing, Loox ‑ Product Reviews App.

Social media platforms

Instagram (72%), Facebook (59%), TikTok (24%).

Instagram
72%
Facebook
59%
TikTok
24%
YouTube
19%
Pinterest
11%
Twitter / X
11%
LinkedIn
4%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 11% run Meta ads. That's 14 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (43%), Google Tag Manager (13%), Google Ads (6%).

Google Analytics
43%
Google Tag Manager
13%
Google Ads
6%
Facebook Pixel
5%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Sense, Debut.

Dawn 22% Sense 6% Debut 6% Prestige 4% Horizon 4% Impulse 3% Refresh 3% Be Yours 3%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

7 products $12 avg 1 ads
Beauty & Cosmetics shampoo organic beauty
13 products $84 avg 1 ads
Beauty & Cosmetics natural skincare holistic wellness Klaviyo: Email Marketing & SMS Seers Ai GDPR Cookie Banner
SXEFG United States
56 products $46 avg 874 ads
Beauty & Cosmetics Health organic beauty health products
9 products $5 avg 1 ads
Beauty & Cosmetics natural skincare organic beauty
35 products $39 avg 46 ads
Beauty & Cosmetics natural cosmetics organic beauty UpPromote Affiliate Marketing
24 products $6 avg 4 ads
Beauty & Cosmetics natural beauty products wellness products UpPromote Affiliate Marketing Avada Boost Sales Trust Badges
Solterra United States
17 products $28 avg 1 ads
Beauty & Cosmetics organic beauty sustainable beauty Loox ‑ Product Reviews App
280 products $35 avg 17 ads
Beauty & Cosmetics ayurveda skincare natural beauty products Stamped Reviews & Loyalty Seal Subscriptions App
34 products $83 avg 13 ads
Beauty & Cosmetics organic beauty skincare products ShareASale
93 products $3 avg 6 ads
Beauty & Cosmetics Health natural skincare herbal supplements
The Rivery United States
6 products $28 avg
Beauty & Cosmetics natural skincare organic beauty
29 products $4 avg
Beauty & Cosmetics natural skincare herbal products Bundler ‑ Product Bundles App Pop Convert ‑ Pop Ups, Banners

Want the full dataset?

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FAQ

How many Shopify Organic beauty stores are there?

We currently track 570 active Shopify stores in the Organic beauty segment.

Are Shopify Organic beauty stores growing?

Yes. In the last 30 days, 86 new stores were indexed in the Organic beauty segment, showing a 15% monthly growth rate.

What is the average product price in Shopify Organic beauty stores?

Among stores with pricing data, the average listed price is about $39, with the most common pricing band at Under $25.

What apps are most popular for Shopify Organic beauty stores?

The top apps are Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing, Loox ‑ Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.