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Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

777 Shopify Summer fashion Stores: Stats & Market Data (2026)

777 active Shopify stores fall into the Summer fashion segment, with 124 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Celebrations & Gifts, Beauty & Cosmetics. 67% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

67%
Social media
10%
Meta ads
51%
Contact info
Total Stores
777
Active Shopify stores
New (30d)
124
Newly added in the last 30 days
Avg. Products
313
Among 762 stores with catalog data
Avg. Price
$72
Among 753 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

120 60 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

124 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 79 · 10%
10-49 272 · 36%
50-199 232 · 30%
200-999 134 · 18%
1k-4.9k 37 · 5%
5k+ 8 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Celebrations & Gifts
2% coverage
Beauty & Cosmetics
1% coverage
Home & Garden
1% coverage
Jewelry & Watches 3 Arts & Entertainment 2 Adult 1 Sporting Goods 1 Travel 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 313 because some stores carry much larger inventories. That's smaller than the Shopify average of 447. The strongest country concentrations are United States, India, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 115 · 15%
$25-$49 275 · 37%
$50-$99 241 · 32%
$100-$199 78 · 10%
$200-$499 40 · 5%
$500+ 4 · 1%
Store currencies
USD 333 EUR 120 AUD 65 GBP 37 INR 35 COP 21 PKR 18 CAD 15

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $72 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Printful: Print on Demand, Kiwi Size Chart & Recommender.

Social media platforms

Instagram (64%), Facebook (41%), TikTok (21%).

Instagram
64%
Facebook
41%
TikTok
21%
Pinterest
9%
YouTube
7%
Twitter / X
3%
LinkedIn
1%

Social media adoption is strong at 67%, and 10% of stores run Meta ad campaigns. That's 6 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (9%), Facebook Pixel (3%).

Google Analytics
29%
Google Tag Manager
9%
Facebook Pixel
3%
Google Ads
2%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Prestige, Horizon.

Dawn 25% Prestige 6% Horizon 4% Debut 4% Symmetry 4% Impulse 3% Atelier 2% Sense 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

31 products $51 avg 2 ads
Apparel & Accessories Beauty & Cosmetics summer fashion lip balm
35 products $138 avg 55 ads
Apparel & Accessories surfwear beach clothing
1,577 products $63 avg 7 ads
Apparel & Accessories summer fashion women's clothing
44 products $26 avg 3 ads
Apparel & Accessories swimwear bikini Bundler ‑ Product Bundles App Infinite Product Options
412 products $58 avg 3 ads
Apparel & Accessories swimwear bikinis
19 products $28 avg 4 ads
Apparel & Accessories women's clothing store summer fashion
26 products $9 avg 3 ads
Apparel & Accessories summer casual t-shirt women's clothing
350 products $103 avg 5 ads
Apparel & Accessories resort wear vacation outfits Hextom: Countdown Timer Bar
487 products $214 avg 1 ads
Apparel & Accessories swimwear resortwear
195 products $67 avg 2 ads
Apparel & Accessories women's swimwear designer swimwear Bundler ‑ Product Bundles App
587 products $56 avg 1 ads
Apparel & Accessories swimwear beachwear Loox ‑ Product Reviews App Upsell & Cross Sell — Selleasy
TheHartleySisters United Kingdom
760 products $51 avg 57 ads
Apparel & Accessories women clothing shoes and sandals Kiwi Size Chart & Recommender Conversion Bear Trust Badges

Want the full dataset?

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FAQ

How many Shopify Summer fashion stores are there?

We currently track 777 active Shopify stores in the Summer fashion segment.

Are Shopify Summer fashion stores growing?

Yes. In the last 30 days, 124 new stores were indexed in the Summer fashion segment, showing a 16% monthly growth rate.

What is the average product price in Shopify Summer fashion stores?

Among stores with pricing data, the average listed price is about $72, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Summer fashion stores?

The top apps are Klaviyo: Email Marketing & SMS, Printful: Print on Demand, Kiwi Size Chart & Recommender. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.