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Topic
Updated May 18, 2026
Shopify

119 Shopify Sustainable toys Stores: Stats & Market Data (2026)

119 active Shopify stores fall into the Sustainable toys segment, with 30 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Toys & Games, Baby & Kids, Arts & Entertainment. 84% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

84%
Social media
5%
Meta ads
61%
Contact info
Total Stores
119
Active Shopify stores
New (30d)
30
Newly added in the last 30 days
Avg. Products
617
Among 118 stores with catalog data
Avg. Price
$37
Among 118 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

30 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 11 · 9%
10-49 26 · 22%
50-199 38 · 32%
200-999 26 · 22%
1k-4.9k 16 · 14%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
86% coverage
Baby & Kids
18% coverage
Arts & Entertainment
5% coverage
Home & Garden
5% coverage
Education & Courses
3% coverage
Celebrations & Gifts
2% coverage
Apparel & Accessories
1% coverage
Books & Literature
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 617 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are United States, Germany, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 55 · 47%
$25-$49 43 · 36%
$50-$99 11 · 9%
$100-$199 8 · 7%
$200-$499 1 · 1%
Store currencies
EUR 50 GBP 14 USD 14 AUD 11 INR 5 CAD 3 CHF 2 MYR 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $37 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (83%), Facebook (66%), YouTube (18%).

Instagram
83%
Facebook
66%
YouTube
18%
TikTok
17%
Pinterest
12%
LinkedIn
8%
Twitter / X
3%

Social media engagement is exceptionally high: 84% of stores maintain social profiles and 5% run Meta ads. That's 25 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (57%), Google Tag Manager (14%), Google Ads (6%).

Google Analytics
57%
Google Tag Manager
14%
Google Ads
6%
Facebook Pixel
2%

Popular themes

The most used are Dawn, Boost, Craft.

Dawn 23% Boost 6% Craft 5% Debut 3% Ecomus 3% Horizon 3% Studio 3% Broadcast 3%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

103 products $37 avg 1 ads
Apparel & Accessories Toys & Games eco-friendly toys sustainable toys Shopify Inbox Judge.me Product Reviews App
13 products $76 avg
Toys & Games eco-friendly toys learning through play Shopify Inbox
220 products $33 avg
Toys & Games children's toys plush toys Amp Back in Stock | PreOrder CartBot: Gift with purchase
55 products $33 avg
Toys & Games Home & Garden educational toys children's furniture UpPromote Affiliate Marketing Avada AI SEO Suite Optimizer
63 products $31 avg
Toys & Games wooden toys sustainable toys UpPromote Affiliate Marketing Hulk Contact Form Builder
16 products $101 avg
Baby & Kids kids toys children's play furniture Klaviyo: Email Marketing & SMS
61 products $11 avg
Toys & Games creative toys sensory toys Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
49 products $11 avg
Toys & Games wooden toys sustainable toys Shopify Inbox
35 products $67 avg
Toys & Games sustainable toys cardboard toys Avada AI SEO Suite Optimizer Shopify Inbox
630 products $25 avg
Toys & Games wooden toys eco-friendly Pop Convert ‑ Pop Ups, Banners
82 products $32 avg
Toys & Games Celebrations & Gifts wooden toys kids gifts
5 products $41 avg
Toys & Games sustainable toys fabric plush toys

Want the full dataset?

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FAQ

How many Shopify Sustainable toys stores are there?

We currently track 119 active Shopify stores in the Sustainable toys segment.

Are Shopify Sustainable toys stores growing?

Yes. In the last 30 days, 30 new stores were indexed in the Sustainable toys segment, showing a 25% monthly growth rate.

What is the average product price in Shopify Sustainable toys stores?

Among stores with pricing data, the average listed price is about $37, with the most common pricing band at Under $25.

What apps are most popular for Shopify Sustainable toys stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.