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Topic
Updated Apr 27, 2026
Shopify

396 Shopify Towels Stores: Stats & Market Data (2026)

396 active Shopify stores fall into the Towels segment, with 32 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Home & Garden, Apparel & Accessories, Celebrations & Gifts. 71% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

71%
Social media
12%
Meta ads
63%
Contact info
Total Stores
396
Active Shopify stores
New (30d)
32
Newly added in the last 30 days
Avg. Products
311
Among 391 stores with catalog data
Avg. Price
$57
Among 389 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

32 16 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

32 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 43 · 11%
10-49 120 · 31%
50-199 126 · 32%
200-999 80 · 20%
1k-4.9k 19 · 5%
5k+ 3 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
89% coverage
Apparel & Accessories
14% coverage
Celebrations & Gifts
2% coverage
Arts & Entertainment
1% coverage
Baby & Kids
1% coverage
Beauty & Cosmetics
1% coverage
Sporting Goods
1% coverage
Food & Beverages 1 Furniture 1 Health 1 Travel 1

Among stores with catalog data, the 50-199 product range is most common. The average is 311 products per store. That's smaller than the Shopify average of 447. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 124 · 32%
$25-$49 137 · 35%
$50-$99 91 · 23%
$100-$199 27 · 7%
$200-$499 7 · 2%
$500+ 3 · 1%
Store currencies
USD 138 EUR 64 AUD 26 GBP 23 JPY 17 INR 16 PKR 16 CAD 14

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $57 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App, Hextom: Free Shipping Bar.

Social media platforms

Instagram (68%), Facebook (55%), TikTok (19%).

Instagram
68%
Facebook
55%
TikTok
19%
YouTube
13%
Twitter / X
11%
Pinterest
9%
LinkedIn
4%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 12% run Meta ads. That's 10 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (47%), Google Tag Manager (16%), Google Ads (6%).

Google Analytics
47%
Google Tag Manager
16%
Google Ads
6%
Facebook Pixel
4%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Prestige.

Dawn 23% Debut 5% Prestige 4% Horizon 3% Impulse 3% Symmetry 3% Craft 2% Refresh 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

251 products $12 avg 2 ads
Home & Garden towels cotton towels
32 products $64 avg 1 ads
Home & Garden beachwear towels
282 products $37 avg 1 ads
Home & Garden rugs home decor Unlimited Bundles & Discounts
Lane Linen Australia
288 products $40 avg 3 ads
Home & Garden bedding towels Bundler ‑ Product Bundles App Klaviyo: Email Marketing & SMS
PRINTRICA Bulgaria
177 products $15 avg 6 ads
Apparel & Accessories Home & Garden towels tote bag
74 products $5 avg 8 ads
Home & Garden towels baby-bath
41 products $8 avg 6 ads
Home & Garden towels bedding
1,192 products $76 avg
Home & Garden bed linen towels Seers Ai GDPR Cookie Banner
208 products $31 avg
Home & Garden home furnishings bed linen Avada Boost Sales Trust Badges
112 products $33 avg
Home & Garden towels beach towels
Debaans India
165 products $15 avg 3 ads
Home & Garden bamboo home linen
36 products $62 avg 16 ads
Home & Garden baby-towels towels

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FAQ

How many Shopify Towels stores are there?

We currently track 396 active Shopify stores in the Towels segment.

Are Shopify Towels stores growing?

Yes. In the last 30 days, 32 new stores were indexed in the Towels segment, showing a 8% monthly growth rate.

What is the average product price in Shopify Towels stores?

Among stores with pricing data, the average listed price is about $57, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Towels stores?

The top apps are Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App, Hextom: Free Shipping Bar. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.