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Topic
Updated May 18, 2026
Shopify

250 Shopify Undergarments Stores: Stats & Market Data (2026)

250 active Shopify stores fall into the Undergarments segment, with 25 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Adult, Beauty & Cosmetics. 57% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

57%
Social media
11%
Meta ads
57%
Contact info
Total Stores
250
Active Shopify stores
New (30d)
25
Newly added in the last 30 days
Avg. Products
373
Among 239 stores with catalog data
Avg. Price
$51
Among 235 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

31 15 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

25 new stores were added in the past 30 days (10% of the total), showing steady growth. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 62 · 26%
10-49 66 · 28%
50-199 63 · 26%
200-999 31 · 13%
1k-4.9k 13 · 5%
5k+ 4 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
99% coverage
Adult
3% coverage
Beauty & Cosmetics
1% coverage
Electronics
1% coverage
Home & Garden
1% coverage
Celebrations & Gifts 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 373 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The strongest country concentrations are United States, Pakistan, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 87 · 37%
$25-$49 78 · 33%
$50-$99 50 · 21%
$100-$199 14 · 6%
$200-$499 4 · 2%
$500+ 2 · 1%
Store currencies
USD 80 EUR 35 PKR 28 GBP 12 AUD 9 CAD 9 INR 9 NOK 7

Among stores with pricing data, the most common price range is Under $25. The average is higher at $51 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (53%), Facebook (40%), TikTok (16%).

Instagram
53%
Facebook
40%
TikTok
16%
YouTube
10%
Pinterest
6%
Twitter / X
5%
LinkedIn
4%

Social media adoption is strong at 57%, and 11% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (10%), Google Ads (3%).

Google Analytics
28%
Google Tag Manager
10%
Google Ads
3%
Facebook Pixel
3%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 25% Debut 6% Horizon 6% Shrine Pro 5% Spotlight 4% Impulse 3% Ella 2% Refresh 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

7 products $4 avg 1 ads
Apparel & Accessories women's lingerie bras
175 products $3 avg 1 ads
Apparel & Accessories women's lingerie undergarments
Revon-EU Greece
23 products $41 avg 59 ads
Apparel & Accessories lingerie women's clothing Blockify Fraud Filter, Blocker Bundler ‑ Product Bundles App
92 products $65 avg
Apparel & Accessories shapewear waist trainers Shopify Inbox
29 products $9 avg
Apparel & Accessories shapewear body-shaping MP Size Chart & Size Guide O: Chat buttons & Contact Form
Vivapickr United States
602 products $25 avg 16,701 ads
Apparel & Accessories lingerie clothing MP Size Chart & Size Guide Kiwi Size Chart & Recommender
75 products $100 avg 30 ads
Apparel & Accessories lingerie undergarments
Aura Wear Pakistan
110 products $7 avg
Apparel & Accessories lingerie store undergarments
29 products $554 avg
Apparel & Accessories luxury mens apparel undergarments
79 products $5 avg
Apparel & Accessories women's lingerie undergarments
48 products $38 avg 5 ads
Apparel & Accessories undergarments men's underwear
LAMYAS VOGUE United States
56 products $8 avg
Apparel & Accessories fashion accessories lingerie Shopify Inbox Judge.me Product Reviews App

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FAQ

How many Shopify Undergarments stores are there?

We currently track 250 active Shopify stores in the Undergarments segment.

Are Shopify Undergarments stores growing?

Yes. In the last 30 days, 25 new stores were indexed in the Undergarments segment, showing a 10% monthly growth rate.

What is the average product price in Shopify Undergarments stores?

Among stores with pricing data, the average listed price is about $51, with the most common pricing band at Under $25.

What apps are most popular for Shopify Undergarments stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.