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Topic
Updated June 22, 2026
Shopify

8,627 Shopify Lingerie Stores: Stats & Market Data (2026)

8,627 active Shopify stores fall into the Lingerie segment, with 140 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Adult, Beauty & Cosmetics. 60% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

60%
Social media
10%
Meta ads
52%
Contact info
Total Stores
8,627
Active Shopify stores
New (30d)
140
Newly added in the last 30 days
Avg. Products
424
Among 8,072 stores with catalog data
Avg. Price
$81
Among 7,903 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

906 453 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

140 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 20%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,281 · 16%
10-49 2,456 · 30%
50-199 2,154 · 27%
200-999 1,554 · 19%
1k-4.9k 493 · 6%
5k+ 134 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
80% coverage
Adult
21% coverage
Beauty & Cosmetics
2% coverage
Home & Garden
1% coverage
Celebrations & Gifts
1% coverage
Baby & Kids
1% coverage
Jewelry & Watches
1% coverage
Health 17 Electronics 14 Toys & Games 9 Animals & Pet Supplies 6

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 424 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,002 · 25%
$25-$49 2,990 · 38%
$50-$99 1,908 · 24%
$100-$199 676 · 9%
$200-$499 253 · 3%
$500+ 74 · 1%
Store currencies
USD 3,326 EUR 1,539 GBP 508 AUD 390 INR 339 CAD 327 PKR 225 COP 203

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $81 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (57%), Facebook (37%), TikTok (20%).

Instagram
57%
Facebook
37%
TikTok
20%
YouTube
9%
Twitter / X
7%
Pinterest
7%
LinkedIn
2%

Social media adoption is strong at 60%, and 10% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (9%), Google Ads (4%).

Google Analytics
29%
Google Tag Manager
9%
Google Ads
4%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 23% Horizon 8% Debut 4% Impulse 4% Spotlight 3% Prestige 3% Shrine Pro 3% Sense 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

Ranates United States
135 products $74 avg 19 ads
Apparel & Accessories Lingerie Klaviyo: Email Marketing & SMS
51 products $26 avg 9 ads
Apparel & Accessories Lingerie Hulk Contact Form Builder EG Auto Add to Cart Free Gift
389 products $70 avg 53 ads
Apparel & Accessories Swimwear Lingerie Analyzify (GA4 & Ads Tracking) Geolocation Redirects Geo:Pro
66 products $44 avg 1 ads
Apparel & Accessories Lingerie Judge.me Product Reviews App
77 products $23 avg 1 ads
Apparel & Accessories Lingerie Clothing Judge.me Product Reviews App
160 products $8 avg 3 ads
Adult Lingerie GSC Instagram Feed, Instafeed Judge.me Product Reviews App
86 products $16 avg 2 ads
Apparel & Accessories Lingerie B&S ‑ Announcement Bar Essential Announcement Bar
161 products $209 avg 3 ads
Apparel & Accessories Lingerie UpPromote Affiliate Marketing MP Size Chart & Size Guide
91 products $11 avg 1 ads
Apparel & Accessories Women's Clothing Lingerie Shopify Inbox Judge.me Product Reviews App
371 products $61 avg 33 ads
Apparel & Accessories Lingerie Women's Clothing Amp Back in Stock | PreOrder Blotout EdgeTag
1,087 products $61 avg 4 ads
Apparel & Accessories Lingerie Awin ‑ Affiliate Marketing Supergrid Collections ‑ Depict
87 products $8 avg 1 ads
Apparel & Accessories Lingerie Men's Clothing B: WhatsApp Chat, Abandon Cart Judge.me Product Reviews App

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FAQ

How many Shopify Lingerie stores are there?

We currently track 8,627 active Shopify stores in the Lingerie segment.

Are Shopify Lingerie stores growing?

Yes. In the last 30 days, 140 new stores were indexed in the Lingerie segment, showing a 2% monthly growth rate.

What is the average product price in Shopify Lingerie stores?

Among stores with pricing data, the average listed price is about $81, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Lingerie stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.