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Wix country analytics
Country
Updated May 18, 2026
Wix

171 Wix Stores in Panama: Stats & Trends (2026)

We track 171 active Wix stores in Panama, with 44 newly added in the last 30 days (26% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Home & Garden, Arts & Entertainment. 84% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

84%
Social media
1%
Meta ads
87%
Contact info
Total Stores
171
Active Wix stores
New (30d)
44
Newly added in the last 30 days
Avg. Products
136
Among 171 stores with catalog data
Avg. Price
$151
Among 72 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

23 11 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

44 new stores were added in the past 30 days — 26% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 49 · 29%
10-49 68 · 40%
50-199 27 · 16%
200-999 24 · 14%
1k-4.9k 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
8% coverage
Home & Garden
8% coverage
Arts & Entertainment
8% coverage
Beauty & Cosmetics
6% coverage
Business & Industrial
6% coverage
Apparel & Accessories
5% coverage
Celebrations & Gifts
4% coverage
Education & Courses
4% coverage
Electronics
4% coverage
Health
4% coverage
Travel
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 136 because some stores carry much larger inventories. That's larger than the Wix average of 78. The most popular store categories in this market are Food & Beverages, Home & Garden, Arts & Entertainment.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 20 · 28%
$25-$49 18 · 25%
$50-$99 17 · 24%
$100-$199 4 · 6%
$200-$499 9 · 12%
$500+ 4 · 6%
Store currencies
USD 110 PAB 57 EUR 1 MXN 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $151 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (80%), Facebook (59%), Twitter / X (20%).

Instagram
80%
Facebook
59%
Twitter / X
20%
YouTube
19%
TikTok
17%
LinkedIn
13%
Pinterest
3%

Social media engagement is exceptionally high: 84% of stores maintain social profiles and 1% run Meta ads. That's 16 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Tag Manager (5%), Google Analytics (5%), Google Ads (2%).

Google Tag Manager
5%
Google Analytics
5%
Google Ads
2%
Facebook Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

24 products $32 avg
Food & Beverages wongder bites wongder snacks
12 products $23 avg
Business & Industrial legal services business services
47 products $151 avg
Furniture handcrafted furniture custom furniture
24 products $25 avg
Beauty & Cosmetics kerastase shampoo frizz control
189 products $17 avg
Jewelry & Watches jewelry store panama gifts
14 products $22 avg
Home & Garden candles aromatherapy
1,359 products $275 avg 1 ads
Arts & Entertainment sublimation supplies printing equipment
124 products $13 avg
Beauty & Cosmetics beauty products cosmetics store
152 products $15 avg
Home & Garden aromatherapy candles
42 products $15 avg
Food & Beverages wine tasting vino panama

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FAQ

How many Wix stores are in Panama?

Our database tracks 171 active Wix stores in Panama.

How fast is the Panama Wix market growing?

In the past 30 days, 44 new Wix stores were indexed in Panama, reflecting a 26% monthly growth rate.

What is the average catalog size for Panama Wix stores?

Among Wix stores in Panama with catalog data, the average is about 136 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.