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Wix topic analytics
Topic
Updated July 13, 2026
Wix

373 Wix Gift Cards Stores: Stats & Market Data (2026)

373 active Wix stores fall into the Gift Cards segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $50-$99 range. The leading categories are Celebrations & Gifts, Arts & Entertainment, Beauty & Cosmetics. 73% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

73%
Social media
1%
Meta ads
70%
Contact info
Total Stores
373
Active Wix stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
32
Among 369 stores with catalog data
Avg. Price
$235
Among 172 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

16 8 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

8 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 244 · 66%
10-49 89 · 24%
50-199 25 · 7%
200-999 10 · 3%
1k-4.9k 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
67% coverage
Arts & Entertainment
6% coverage
Beauty & Cosmetics
5% coverage
Food & Beverages
5% coverage
Home & Garden
4% coverage
Apparel & Accessories
3% coverage
Education & Courses
3% coverage
Books & Literature
2% coverage
Health
2% coverage
Jewelry & Watches
1% coverage
Adult
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 32 because some stores carry much larger inventories. That's smaller than the Wix average of 67. The strongest country concentrations are United States, United Kingdom, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 39 · 23%
$25-$49 23 · 13%
$50-$99 46 · 27%
$100-$199 38 · 22%
$200-$499 17 · 10%
$500+ 9 · 5%
Store currencies
USD 193 EUR 76 GBP 38 CAD 15 AUD 12 CHF 6 ZAR 3 CLP 2

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $235. That's below the Wix average of $384.

Social media platforms

Instagram (67%), Facebook (59%), Twitter / X (9%).

Instagram
67%
Facebook
59%
Twitter / X
9%
YouTube
9%
TikTok
9%
LinkedIn
7%
Pinterest
3%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 1% run Meta ads. That's 14 percentage points above the Wix average of 59%.

Marketing & analytics tools

Google Analytics (5%), Google Tag Manager (3%), Facebook Pixel (2%).

Google Analytics
5%
Google Tag Manager
3%
Facebook Pixel
2%
Google Ads
1%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

8 products $65 avg 14 ads
Celebrations & Gifts Gift Cards
6 products $70 avg
Celebrations & Gifts Gift Cards
5 products $83 avg
Celebrations & Gifts Gift Cards
30 products $32 avg
Beauty & Cosmetics Haircare Gift Cards
7 products $10 avg
Celebrations & Gifts Gift Cards
5 products $274 avg
Celebrations & Gifts Gift Cards
7 products $304 avg
Celebrations & Gifts Gift Cards
13 products $150 avg
Celebrations & Gifts Gift Cards Gifts
5 products $54 avg
Celebrations & Gifts Gift Cards
9 products $730 avg
Celebrations & Gifts Gift Cards
22 products $149 avg
Celebrations & Gifts Gift Cards
5 products $119 avg
Celebrations & Gifts Gift Cards

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FAQ

How many Wix Gift Cards stores are there?

We currently track 373 active Wix stores in the Gift Cards segment.

Are Wix Gift Cards stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Gift Cards segment, showing a 2% monthly growth rate.

What is the average product price in Wix Gift Cards stores?

Among stores with pricing data, the average listed price is about $235, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.