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WooCommerce subcategory analytics
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Updated May 4, 2026
WooCommerce

139 WooCommerce General Store Stores: Stats & Market Data (2026)

139 active WooCommerce stores fall into the General Store segment, with 139 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are General Merchandise, Home & Garden, Electronics. 36% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

36%
Social media
0%
Meta ads
42%
Contact info
Total Stores
139
Active WooCommerce stores
New (30d)
139
Newly added in the last 30 days
Avg. Products
4,654
Among 139 stores with catalog data
Avg. Price
$382
Among 119 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

139 69 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

139 new stores were added in the past 30 days — 100% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 40%.

Products & categories

How many products stores carry, plus category breakdown.

10-49 47 · 34%
50-199 44 · 32%
200-999 19 · 14%
1k-4.9k 12 · 9%
5k+ 17 · 12%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

General Merchandise
100% coverage
Home & Garden
9% coverage
Electronics
9% coverage
Books & Literature
8% coverage
Food & Beverages
6% coverage
Hardware
5% coverage
Beauty & Cosmetics
4% coverage
Software
4% coverage
Toys & Games
4% coverage
Apparel & Accessories
3% coverage
Arts & Entertainment
3% coverage
Celebrations & Gifts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 4,654 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,295. The strongest country concentrations are United Kingdom, India, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 63 · 53%
$25-$49 20 · 17%
$50-$99 14 · 12%
$100-$199 10 · 8%
$200-$499 6 · 5%
$500+ 6 · 5%
Store currencies
USD 46 EUR 25 GBP 12 INR 8 CLP 4 BDT 3 BRL 3 CAD 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $382 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (30%), Instagram (23%), Twitter / X (12%).

Facebook
30%
Instagram
23%
Twitter / X
12%
YouTube
9%
LinkedIn
5%
Pinterest
2%
TikTok
1%

About 36% of stores maintain social media profiles and 0% run Meta ads — moderate marketing investment overall. That's 13 percentage points below the WooCommerce average of 49%.

Marketing & analytics tools

Google Analytics (14%), Google Tag Manager (9%), Facebook Pixel (6%).

Google Analytics
14%
Google Tag Manager
9%
Facebook Pixel
6%
Google Ads
6%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

210 products $56 avg
Electronics General Merchandise led lights vinyl accessories
29 products $39 avg
General Merchandise packaging supplies custom packaging
80 products $43 avg
General Merchandise acrylic displays custom acrylic
Algo Flex United States
42 products $44 avg
General Merchandise custom business cards promotional merchandise
33 products $141 avg
General Merchandise patna products delhi general store
23 products $27 avg
Books & Literature Toys & Games General Merchandise book store games and puzzles
23 products $76 avg
General Merchandise custom printing promotional marketing
125 products $6 avg
General Merchandise quirky indian products karnataka theme gifts
1,252 products $2 avg
Beauty & Cosmetics Food & Beverages General Merchandise personal-care snacks
23 products $13 avg
General Merchandise kevin byrne putnam county
20 products $15 avg
Education & Courses General Merchandise education technology

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FAQ

How many WooCommerce General Store stores are there?

We currently track 139 active WooCommerce stores in the General Store segment.

Are WooCommerce General Store stores growing?

Yes. In the last 30 days, 139 new stores were indexed in the General Store segment, showing a 100% monthly growth rate.

What is the average product price in WooCommerce General Store stores?

Among stores with pricing data, the average listed price is about $382, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.